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November 2009
So Much to Be Thankful For...
While 101 Starboard Lane2009 has been an incredible year for Insight, it has brought several personal challanges for our family.  Many of you know that we lost my sister-in-law on July 5.  That day changed our lives forever.  As a family, we were left with her amazing little boy Logan and for that we are thankful.  We are blessed with so many memories of her and are grateful for God's mercy and blessings.  Regardless of what (if any) higher power you believe in, I encourage you to reflect on what you are thankful for.  Know that you can be thankful for memories of days gone by and thankful for those yet to come.  We wish you a happy and blessed Thanksgiving. 

Best Regards,
Sabrina McLaughlin
Insight Adds another Service: Printing
So, in case you haven't heard: we've added another way that we can help your business look great. Insight now offers a full-scale printing service with big city print house savings and helpful hometown customer service. Wow, talk about the best of both worlds...click here to learn more.
The 2 Masters of Sales
While browsing through a marketing text I stumbled upon Kotler and Armstrong's concept of "The Two Masters of Sales." No need for bowing; I'm talking about a different kind of master. As a salesperson, you are obligated to serve two masters: the company and the customer. To read the entire article, click here.
Insight Limelight:
Santa Rosa Kids' House
Kids House Logo
Congratulations to the Santa Rosa Kids' House on the launch of their new logo.  We had a wonderful turnout for the luncheon event to usher in this new era for the organization.  After lunch was served and SRKH board members gave tours, a brief press conference was held. As a gesture of hope for the many victims of child abuse, the event concluded with a special bloom planting ceremony that will bring beautiful flowers for visitors to enjoy this coming spring on the SRKH grounds.
 
The event brought hope and awareness to SRKH's important cause and will help shed a light on the many children who are victims of abuse and neglect in Santa
Rosa County.

The new logo is now being featured on a variety of marketing materials including a new Web site, www.SRKidsHouse.org.  Insight is so proud to be a part of this new look for the Kids' House!
Follow Us On Twitter...
Insight on TwitterTweet, tweet!  Be sure to check us out on Twitter.  Click on the Twitter logo to go to our page.  We post daily and offer great suggestions on books and cool marketing trends that will keep you "in the know."  We also will post general business information that we find helpful!  Be a part of our Twitterverse! 
IN THIS ISSUE
So Much to Be Thankful For
Insight Adds another Service: Printing
The 2 Masters of Sales
Insight Limelight
Follow Us On Twitter
Twitter Logo 2

Season's Tweetings: follow us Twitter for a good cause!
 
For every new follower that we gain on our Twitter account, we will donate 1 canned food item to the Bay Area Food Bank. In addition, we will give away a $50 Best Buy gift card at the end of the month to one lucky follower. The winner will be announced in next month's newsletter. 
 
So what are you waiting for? Sign up to follow us on Twitter today!
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Newsletter Editor:
Christina Copeland
Insight  Marketing evolved in early 2008 from the well established PR Girl, Inc. firm opened by agency principal Sabrina McLaughlin, APR in the spring of 2005. Today, Insight has clients in industries that include non profits, small businesses, governmental agencies, educational institutions and large corporations. 

As an award winning agency we have taken home top prize in some of the most competitive arenas in our industry for our campaigns and landed our clients on the pages of the largest newspapers in the country with our public relations. The bottom line... we talk the talk and walk the walk.

With offices in Northwest Florida and Arizona, Insight is becoming one of the area's most reputable and successful agencies.

Insight Marketing Team