NEW is the word for the upcoming Spring season - new bike rides, new triathlons and new clothing lines at Jack and Adam's Bicycles. This year, in addition to Pearl Izumi, DeSoto, TYR and Louis Garneau, J & A's will also have SheBeest and Zoot! These new digs will look great on at the new Texas Tri Series of events and at the new women's Double X Tri series.

To help train for these new events, or to get out of a training rut, try a new training program. We've got a list of 'em here in this edition of Chain Links.

And last, but not least, we have a new vendor in the parking area of the shop. Later this month, tempt your taste buds with a nutritious and delicious fruit cup from La Paletera. It's the perfect treat after a long ride or run.

Join the Be Kind to Cyclists team on March 17 for a 16-mile friendly ride to commemorate all cyclists who have gotten hurt or killed on the roads and to thank Jack & Adam?s Bicycles for donating the new "Please Be Kind to Cyclists" sign, which will be unveiled during the event. Mayor Will Wynn, former Mayor Bruce Todd and possibly some media outlets will attend the event.

As the weather gets warmer here in Austin, more cyclists will hit the roads. Be Kind to Cyclists and Jack and Adam?s hope this ride will show support for victims? families while sending the message that motorists and cyclists need to co-exist and be kind to one another in order to help prevent future accidents. Your participation in this ride will make a difference. Please pass on information about the ride and bring all your friends, family and neighbors.

The Please Be Kind to Cyclists awareness campaign was prompted after Gay Simmons' tragic accident last year. The March 17 bike route will pass her memorial at 360, giving cyclists on the ride an opportunity to pay their respects.

Date: Saturday, March 17, 2007
Time: 8:00 AM
Location: Start and end at Jack and Adam's Bicycle.
Free food and drinks will be available after the ride.

The Lone Star Half Iron Distance, Quarter, and Sprint distance triathlons will kick off the Texas Tri Series in style. Keith Jordan and staff of Endorfun sports have created this weekend of fun which is sure to become a national favorite. The weekend festival will be hosted by Moody Gardens in Galveston, Tx. Endorfun Sports is already responsible for producing some of the greatest triathlons in the country such as Timberman Triathlon Festival and Moose Man Triathlon Festival. Help Jack & Adam?s Bicycles welcome them to our great state and the Texas Tri Series.

Felt?s 2007 model of the S-32 has redefined bang for your buck. This bike, at $1349, is unmatched by any other in the industry. With the inclusion of race wheels, this bike is ready to compete against any bike on the market at any tri distance.

FRAME
Felt 7005 Superlite custom-butted aluminum frame with aero seat tube with cut out, aero downtube and A style seat stays. Externally relieved integrated head tube, machined bottom bracket, forged dropouts with replaceable hanger and internal brake cable routing.

FORK
Felt Airfoil carbon fiber fork

DRIVETRAIN
Shimano Dura-Ace 20-speed Bar-end Shifters, Ultegra Rear Derailleur and 105 Front Derailleur

WHEELSET
Shimano 500 wheelset with aero spokes, Vittoria Action HSD folding tires

Demo Fleet
Jack and Adam's bicycles will have 10 brand new Felt triathlon bicycles (including the new DA), as well as several sets of Blackwell race wheels, available to test ride at the expo and packet pickup of every Texas Tri Series event.

Austin T3 -Total Technique Training programs are geared for adults looking to get fit or excel in the sport of triathlons. Team T3 provides a complete training program with swimming, cycling and running training and is complemented with the Team Triathlon Training Center (T3 Center). T3 is the ideal team for all levels to perfectly guide athletes with resources through: team workouts (18+workouts per week), race support, technique clinics, training plans and expert coaches.

Pure Austin is offering triathlon training for the Texas Tri series led by top triathlete and USAT certified coach Brandon Marsh. Athletes receive 2 coached workouts per week including one swim workout, a day-to-day training schedule, and bonus sessions to answer ?everything you wanted to know about triathlons but were afraid to ask.? Our training is well-rounded and structured enough for athletes to reach their racing goals yet flexible enough to allow for a life outside of triathlon. Programs are limited to 30 athletes total to ensure that Pure Austin?s triathlon training meets the high standards Pure Austin is known for.

Rogue Xtreme Tri Challenge: ?I?ll TRI Anything?

Rogues and non-Rogues looking for a summer-long cross-training challenge, look NO further! Rogue Xtreme Tri Challenge offers the cross training you need at the fun level you desire. We will help you shake off those marathon legs and refocus your attention on other crazy endurance endeavors.

Rogue Xtreme Tri Challenge Training will help you improve your swimming, biking and running skills and fitness, but this program is intended for the runner focused on off-season cross training, Xtreme fitness and fun. The Xtreme Challenge group workouts will focus on preparation for the 6 key triathlon events of the TX Tri Series.

Texas Iron Multisport is one of the largest and most successful multisport training clubs in central Texas. Their training options include comprehensive programs covering triathlon, swimming (both stroke technique and open water skills), cycling, running, transitions, marathon and half marathon training, and nutrition and mental skills necessary for competition. Texas Iron was founded by head coaches Jamie Cleveland and Andrea Fisher and has become one of the country?s premiere multisport groups. Their coaching staff also includes Jeff Whitfield, Jen Reinhart and Susan Farago.

Tough Cookie Fitness offers a unique approach to group training by providing personal attention and utilizing individualized coaching techniques to bring out the best in each of trainees. Our women-only training programs are lead by an experienced all-female coaching team of USA Triathlon, USA Cycling and USM Swimming certified coaches. Women of all fitness levels are welcome to join. Morning and evening training sessions are available in Central and North Austin/ Round Rock.

TriFacts, is the only online social networking community specifically targeting the multi-sport athlete. TriFacts combines reliable, timely, in-depth information from certified professionals with community support, personal training opportunities and valuable online tracking tools to monitor the extreme amount of work that goes into training for triathlons and similar demanding multi-sport races. With services ranging from individually designed training and nutrition plans to tips on the best place to spend time with other athletes in the area, TriFacts fulfills the needs of all levels of multi-sport athletes.

Tri Zones Training offers a fun, supportive, and inclusive training environment to help you prepare for the Texas Tri Series. Whether you are just starting out with your first triathlon, or you have done a few tri's and are ready to take it to the next level, we welcome all abilities. Led by qualified coaches, Tri Zones Training offers camaraderie and support while helping you build a solid base and improve your performance for the Texas Tri Series. Our USAT-certified coaches utilize heart zone training, which applies predetermined training zones to the building blocks of triathlon training - speed work, strength work, steady state work, and recovery.

On February 15th the Best of Texas Winners and Competitor Texas Magazine readers met at the RunTex Annex for a night of fun and celebration. After feasting on free food and drinks, attendees were treated to an abundance of giveaways from Clif Bar and other active lifestyle companies. Be on the lookout for this free event next year, which is open to anyone and everyone!

Jack & Adam's would like to thank you for your support. The shop took home best Triathlon Store in Texas for the 3rd year in a row and Best Bike shop in Austin. Jack's Generic Tri was voted 2nd best triathlon in Texas behind another Texas Tri Series event, The Capital of Texas Triathlon.