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Do your knuckles hurt when you're cold calling door to door? If they do, then you need to learn these five new practical strategies to increase response rates and close more sales!

 

written by Pop Icon Mr. Cold Call™

Knocking on Doors

I remember when I was a young Mr. Cold Call just starting out making cold calls by telephone and I overhead another salesperson say, "I went knocking on doors yesterday." I immediately turned around and blurted out, "Knocking on doors?" He replied, "Yes, I make cold calls in person." Wow, I couldn't believe what I was hearing.

 

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Could this be true? Knocking on the doors of your sales prospects? This concept of making cold calls in person was completely foreign to me. It was not even in my universe of sales thought. At the time, all I knew about cold calling was the telephone marketing part of it and never knew anything about door to door cold calling?

 

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When I got home that night, I still couldn't believe what I had heard. Is this really the best use of this guy's time to cold call door to door? It's one thing to prospect over the telephone, but another to experience sales rejection in person. For me, selling door to door was the worst possible sales scenario. I was tossing and turning trying to figure out what this guy was thinking and how he did it.

 

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The next day, I decided to ask him exactly what he was doing to see if this might be something I might want to try as well. I called him up and said, "When cold calling door to door, what are you doing and how do make this type of cold calling effective?" Based on my conversation with him and through my experience with cold calling door to door, I've included a list of five "must-do's" that you can easily apply to increase response rates and close more sales. 

 

Stop Objections - Create 10x More Interest - Just have fun during the cold calling process! 

 

These five strategies include the following:

  1. Know the name of your sales prospect or the decision-maker - Read More!
  2. Dress with success - Read More!
  3. Smile, smile, smile and keep smiling - Read More!
  4. A non-intrusive opening line - Read More!
  5. Follow up keeps you in the game - Read More!

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