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Thursday, April 2, 2009
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Successful Cold Calling happens when you know how to play the GAME!by Mr. Cold Call
I picked up the telephone today and realized how easy it was for me to just pick up the telephone and drum up new business opportunities. I'm so comfortable on the telephone and speaking with people that I've never met in my life. The yellow pages, membership directories, business cards posted on bulletin boards, senior-level executives profiled in magazines, it really doesn't matter what list I'm calling from--it's really no big deal to make these calls. Then, one day, I caught myself in a daze, a complete daze and realized that it wasn't like this all the time.
Looking back, I"ve come a long way, a very long way and remember a time when I was scared of picking up the telephone. I was scared of what my prospect might say. I was scared of being hung up. I was scared of what to say when my prospect picked up the telephone and said, "How can I help?" or didn't say anything at all. Maybe I was scared because I didn't know how to play the game? What game you ask? I'm talking about the cold call game. FULL ARTICLE - CLICK HERE!
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