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Mar 2009
Vol. 4 No. 3
In This Issue
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Earning Trust In Tough Times

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Job Search and Career Coaching

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Feedback

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About Executive Search International

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Arrow Layoff Tracker, Forbes.com


Arrow The 2009 Edelman Trust Barometer: Global Opinion Leaders Study


Arrow How Frank or Deceptive Should Leaders Be? HBS Working Knowledge



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Welcome

I'd like to address two issue of huge concern to all of us: The worsening economy and the extreme, continuing job losses as so many companies lay off workers - in record numbers - in their struggle to survive.

I've never seen so many resumes in my email inbox. And for the past few months my voicemail (I'm constantly being reminded), has played "mailbox full" more times than I can remember.

Great numbers of people whom I have known for many years - from client companies, as well as individuals I have assisted in achieving their ambitions by advancing their careers - are now looking to me for advice in finding a new job - or for suggestions on how to be well-positioned in the event they are cut loose.

And so if you, your company, or anyone you know is among them, maybe I can help.

I understand current market conditions, what companies are looking for, and what it will take to continue to succeed. Contact me for expert job search and career coaching.


Les
Les Gore

Earning Trust In Tough Times.

Trust is the basis for all relationships, and respect is earned by words and actions.

Earn Trust in These Tough Times"Companies, the government and people are banking on trust to help assist them in getting through this economic crisis."

(Funny, the use of the word, "banking.")

This, according to Jeffrey Gitomer's Little Teal Book of Trust: How to Earn it, Grow it, and Keep it to Become a Trusted Advisor in Sales, Business and Life.

"Trust is something that you cannot buy at any price. But slowly, over time, you can build it for free," he adds.

So what can companies do to help build and keep trust, especially in these difficult times? And what is your part in that process? Gitomer provides some of the following advice in his Little Teal Book of Trust - which is attributed to a piece that appeared in ExecuNet's RecruitSmart Today.

For a worldview, read The 2009 Edelman Trust Barometer, the Tenth Global Opinion Leaders Study.

Trust begins in the same place loyalty begins - at the top.
That doesn't mean that you can't cut jobs in order to ensure profitability, but it does mean that you have to tell the truth while those circumstances are happening. You have to give the people who are being let go some help and hope. The more you let people keep their dignity, the more you will earn trust and respect of those who remain.

In order to earn trust, top-line executives must be openly communicative with their internal customers.
This means being openly communicative with every employee in the company. Without this communication, rumors begin, rumors spread ten thousand times faster than emails, and rumors become almost untraceable.

Trust also breeds morale. Without trust, morale declines. The less communication there is, the more likely it is that rumors will start, which will create both nervousness and lack of productivity. These are two key elements in the fall of morale.

The executive team must be visibly engaged with other people in the company at every level.
This must be done hands-on, with direct face-to-face communication. It can be done in a live speech or video messaging, both online and in podcast format.

Senior executives must also go face-to-face with customers and vendors.
This ability to be directly involved not only keeps management current and in touch with what's really happening, it also creates incredible goodwill among employees, customers and vendors alike. Openness, truthfulness, and the guts to admit when things could be better are the watchwords that will breed trust, earn trust and keep trust.

"Trust is the basis for all relationships, and respect is earned by words and actions," Gitomer argues. "Things like keeping your promises, proactively providing service, becoming more personally involved with the success of your customer, and taking responsibility when the responsibility is not really yours earn you respect."


Job Search and Career Coaching
If you, or anyone one you know is looking for a job, or wants to be well-positioned in the event of being cut loose, get expert, confidential one-on-one job search and career coaching from Les Gore.

I'll lead you through the process of focusing on "job winning" strategies and tactics that include: Personal Self Assessment, Job Search Strategizing, Resume/Cover Letter Development and Critique, Career/Job Resources, Interview Preparation and Coaching, Follow-up Strategies, Salary Negotiation, and Relocation Tools. Click for more information about Job Search and Career Coaching.
Feedback

If you would you like to comment about this article, or have ideas about future articles, please email me at les@execsearchintl.com.

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About Executive Search International
Executive Search International is a nationally recognized boutique firm providing best practice search and recruiting services for client organizations, ranging from multinational corporations to small entrepreneurial businesses.

Les Gore, founder and managing partner, has more than 25 years of human capital and career development experience, and has coached, counseled and placed hundreds of executives across numerous industries.

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