You can discover more about a person in an hour of
play than in a year of conversation.
Plato
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If we're in each other's dreams, we can play together
all night.
Bill Watterson (Calvin & Hobbes)
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Work and play are words used to describe the same
thing under differing conditions.
Mark Twain
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Kate must have been a bit intense growing up
because one of her first “keepsake” gifts her parents
gave her was a Precious Moments figurine
reminding her to “stop and smell the flowers.” Always
thinking ahead to the next deadline, she welcomes
reminders to live in the moment. Recently, she found
a book called How Now, 100 Ways to Celebrate
the Present Moment. We’ve provided an excerpt
below that is particularly suited to this month’s
invitation to play.
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TRY THIS |
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Zen Within Reach
Now is the perfect time to take a little break from
your own garden and explore some places where
other green thumbs have been working. If you are
looking for peace and order, then visit one of the
public Japanese gardens in the Twin Cities.
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NEWS YOU CAN USE |
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Catch a Wild Book
Have you ever seen a book left in a public area? It
may be a Book
Crossing book, waiting for you to read it and
then release it “into the wild.” Book Crossing is a
global organization dedicated to making the world
a library.
It’s easy to add to the fun: Choose one of your
books. Register it online (you’ll receive an ID number).
Then set the book free and track its journey
online.
Kate recently found Stephen King’s The Green
Mile on a bench in White Bear Lake. Believe it or
not, she’d planned to read that book that very week.
According to the Book Crossing Web site, the book
was released for the first time on the bench. It’s now
traveling in Cologne, Germany.
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HOT POINT |
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American Medical Writers Association
Clients turn to High Point for health care marketing
communications. And when those communications
require highly technical medical terms and concepts,
we turn to the American Medical Writers Association
(AMWA). The AMWA is the leading professional
organization for medical communicators with more
than 5,000 members from around the world ...
including the High Point team.
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WORDWISE |
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Look to the Past to Live in the Now
Here is an excerpt from How
Now, 100 Ways to Celebrate the Present
Moment by Raphael Cushnir.
Toy Time
"Remember the Slinky? Pick-Up Sticks? Jacks?
Legos? The toys you loved the most as a child
provided countless hours of enraptured contentment.
Until the call came for dinner or bedtime, you wanted
nothing else but to be where you were, doing exactly
what you were doing. The good news is that no
matter how many years have passed, those favorite
toys can still work their very same magic."
The passage then entreats you to take a trip to the
store, stock up and play ... with no thought to
clocks, distractions and to-do lists. (Note for Gen
Xers and younger: feel free to substitute Teenage
Mutant Ninja Turtles, Barbie and other
age-appropriate pastimes.)
Anyone for a game of Mousetrap?
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HIGH POINT HIGHLIGHTS |
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Fresh Energy
Last month, an organization known for 16 years as
Minnesotans for an Energy Efficient Economy
changed its name and unveiled an intesive
re-branding effort intended to better reflect the
broader scope of its organization. Today’s Fresh
Energy is a nonprofit organization leading
the transition to a clean, efficient and fair energy
system. Working in partnership with the Web design
and development team at Voyageur
I.T., High Point Creative focused its energy on
refining the copy for the new site. You can check out
our work there – and learn about the important work
Fresh Energy is doing to enhance our economy,
protect human health and communities, restore our
environment and establish energy independence.
White Bear Lake: A Boating Tour
Hot off the press is a boat tour relating the notable
people, places and events that have shaped the
remarkable history of White Bear Lake. The tour was
conceived and underwritten by Kate, researched and
written by historian Mary Jane LaVigne and designed
by Peggy
Zetah. Contact Kate
if you want a copy. Funds from sales of the tour go
to support the
White Bear Lake Area Historical Society.
Phone: 651-426-4012
E-mail:
newsletter@highpointcreative.com
Web:
www.highpointcreative.com
About: High Point Creative delivers smart
creative solutions with a focus on strategic thinking,
effective copywriting and flawless execution. Look to
us to provide the right words for your next
project.
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