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And what about your own personalized plan?
Contact us to do a "history audit" of your business and come up with a plan for you to attract customers, secure their loyalty, and boost your reputation in the communities you serve. We'd love to speak with you!
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Greetings!
Is your business celebrating a business milestone, such as
an anniversary? I can't think of a better excuse to "toot your own horn," and I
was so impressed with how a community bank in Cambridge, Massachusetts tied
their 175th anniversary to the 325th anniversary of a
historic house that I had to share it with you! What does getting involved with your community history do
for your business's reputation? A whole lot - and I share some thoughts in the
second article. And speaking of business milestones, I am so excited to
tell you about a free conference call I am hosting on Thursday, September 9,
2010 from 4 to 5 pm called "Business Milestones and Business Memories." My
guests on the call, Sandi Watkins of Business Memories, Gwen Ryan of Axis
Promotions, and I will all share ideas based on our own experiences. You can learn more about the call here, and please plan on joining us! Enjoy the last gasps of summer!  Bonnie Hurd Smith |
Community Bank Marks Business Milestone
by Publishing Community History
by Bonnie Hurd Smith Hooper-Lee-Nichols House, Cambridge, MA  |
A few weeks ago, I opened my mail to find a stunning, new
publication from the Cambridge (MA) Historical Society where I have been a
member for many years. Titled "Rediscovering the Hooper-Lee-Nichols House" (the
Society's "home" on Brattle Street, near Harvard Square), the beautifully
designed, 42-page book documents the history of the 325-year-old house, its
occupants, and the rigorous preservation process the Historical Society just
completed.
The book's contributors include some of the most noted
scholars, preservationists, and conservators in the area. The photography of
the preservation process, historic maps, and portraits really bring the story
to life. This is easily the most important book written about one of Cambridge's
most important historic houses. And because the house is located on the former "Tory
Row," near where George Washington first took command of the Continental Army,
it carries national significance... Read the article!
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How Your Business Will Benefit from
Joining Your Historical Community
Phillips Library, Peabody Essex Museum, Salem, MA  | by Bonnie Hurd Smith
Simply put, when you are involved in historical work, you become part of
the historical community. You do not need a Ph.D. in history. You do
not need to be an architectural preservationist. You do not need to be
an expert on town history.
All you need is a sincere interest in local history and the desire to help.
The historical community needs everyone, including you, whatever your
gifts may be. And when you do become involved, the business benefits
include... Read the article!
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