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A Best Practice for Starting and Staying in Business
By: Andrew Ballard | President of Marketing Solutions and Small Business Accelerator Instructor
A common denominator in all of the "how-to" guides I've read on starting a business is that of writing a plan. Ironically, this "start a business" best practice is also the best approach to staying in business. Does your business have a plan?
The most common complaint I hear from business owners is, "I'm having trouble growing my business." My typical response is, "Why do you think your current plan isn't working?" The typical answer is, "What plan?" I conclude with, "You just identified your problem!"
Many of the businesses I meet with, regardless of how long they have been in business, do not have a documented strategic plan to direct their actions and resources. Businesses that have a plan know where to focus and rarely grapple with business decisions. It is a sequential approach we developed called M.O.S.T. (Mission, Objectives, Strategies and Tactics). Once you have a mission, the planning process involves three steps. Read More...
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EvCC Launches its Third Year of the Small Business Accelerator Program
Accelerate Your Company's Growth & Profit! The Small Business Accelerator Program equips established business owners with knowledge, tools, and one-on-one expert guidance to:
- Apply the latest strategies to grow and improve their business
- Increase market share and customer loyalty
- Maximize their return on investment of time and money
- Design their business to grow faster while working less
Who Should Attend? Established business owners who:
- Have been in business at least 3 years
- Want to learn how to take their business to the next level of profitability
- Are committed to grow their business
Registration is now open for the 2012 Small Business Accelerator, which begins in September. Learn more about the program and how to secure your spot at www.everettcc.edu/accelerator. |
Business Owners: Put Time Back into Your Day
By: Travis Snider | Small Business Accelerator Lead Instructor and Business Coach
Business owners and managers are constantly battling the clock. There's never enough time to get everything done. All of the work feels important and urgent. How can anymore be added to the list?
We discuss time issues frequently in the Small Business Accelerator Program. This is a program of collaboration and coaching focused on growing businesses at double digit rates while helping owners work less. The Accelerator is a program of the Corporate & Continuing Education Center of Everett Community College.
Owners say they are consistently overloaded with most working in excess of 50 hours a week. Many, in fact, work 60, 70, or more. They say all of the work feels important and must be done right.
So how do you grow a business while working less? Where do you find time? Here are a few guides that may give you some of your time back. Read More... |