According to a recent survey by Norwich Union Direct, 2 out of 3 people are unhappy in their work. Once more according to the New Economics Foundation we don't get any happier the more money we earn.

A modern culture solely geared towards growth leaves little time to care for the majority of individuals within organisations. A great many companies seem to be dependent on achieving profit alone, just benefitting one person at the top, or their shareholders, with no greater vision or purpose behind the business. No wonder then why 66% of people don't feel particularly engaged with what they are doing and there are such high levels of stress, absenteeism and staff turnover at work.

Evolving your business to become more authentic, can lead to greater productivity and happiness. Energy and efficiency levels can be raised by as much as 80% and HR and marketing costs reduced by as much as 91% and 80% respectively.

How would you like to run, or be a part of a business where everyone shares in the responsibility of leading the company forward? Where true teamwork is in evidence? Where you have happy employees all carrying out their own life's purpose whilst helping to form a common purpose within the business? Where people naturally work together more collaboratively, fairly and sustainably, with more passion, for the benefit of all and not solely for profit?

Authentic businesses enable more individuals to take responsibility to lead the company forward depending on each person's particular purpose or specialism, because what the company stands for and does, mirrors what any individual believes in and wants to achieve.

We can help you turn your business around and get everyone sailing in the same direction by coaching all your individuals within your team to find their life's purpose and in turn your company's.

It was just over a year ago that I had the pleasure of meeting Rob Hopkins for the first time. Rob is the founder of Transition Towns, an organisation geared towards helping communities exist beyond the age of oil.

Little did I know then, the inspiration such a project would generate, the success it would have, nor yet how far my design work would travel when I offered my creative skills to the process in order to help get the project off the ground.

As well as designing the initial Transition Town Totnes identity, numerous posters and flyers have followed advertising various awareness raising events, all with branding that has become synonymous with the project.

Other towns too have been quick to avail themselves of the skills associated with Idealic and more identity and publicity work has been designed for the likes of Transition Penwith in Cornwall.

However the creation of a 'Totnes Pound' to be used as local currency by the original Transition Town project has gained the most notoriety both throughout Totnes and more nationally. As well as being picked up by such media as The Guardian, Radio 2 and BBC South West, Anthony Steen MP for Totnes has taken the pound all the way to the Houses of Parliament.

18 months ago hardly anything within mainstream culture was being made of climate change, yet now practically everyone knows about carbon footprints, co2 emissions, melting polar ice caps, rising water levels, and the affect we humans are having on the planet. The Live Earth concert this weekend highlights the point still further.

What then of Climate Change's lesser known relatives Peak Oil and Gas, or their pseudonym 'Energy Security'?

They are being made little of in the media and yet pose more imminent threats to many businesses, lifestyles and our community than their more well known counterpart.

However harmful they are to our planet we are still currently dependent on oil and gas to provide us with the amount of food we eat, most of our energy, our transport, warmth, health and livelihood. Our vulnerability connected to the supply of oil is immense.

Peak Oil means reaching the peak in world oil production and when this happens demand outstrips supply, prices rocket and supply begins to decline rapidly. A little disconcerting when you realise that the whole of our modern world is built on abundant, cheap oil supplies and scientists predict we've already reached the peak.

The end of cheap oil brings forced changes across the board to our society. Fortunately a lot of the solutions to the problem echo what we are already doing to combat climate change, consuming less, thinking more local and becoming more sustainable.

However I believe it will only be by bringing all our innate talents, passions and purposes to the process that we are likely to provide enough of the solutions we need as we try and keep as much of the life we have become accustomed to with far less energy use.

The good news is, that a society post peak oil production could be altogether more enjoyable to live in than the one we have at the moment, if planned for properly and given enough time to be implemented! Which should inspire us all to change ever more quickly.

That's why I have taken it on board to inform as many people as I can about the situation we face, hence this newsletter and bring all my talents to the fore in a bid to help others do the same.

My work with various environmental groups and organisations is providing plenty of opportunities that I hope will soon start to benefit you all through further services I intend to offer. Please contact me personally for more details on an ever greener service and how you yourself can start to make Every Action Count.