ImpactU Masthead
April 2011
Branding Your Small Business
Spotlight on: Restaurant Entrepreneurs
How to Be a Marketing Rockstar
Website Gems
 
 

Calendar of Events 

Calendar clip art

  

May Highlights

5/12: Entrepreneur's Growth Conference  

5/13: Women Business Leaders Breakfast Series 

5/26: Planning for Profits: Strategy 

 

Check out our website for the full list of events and training!

 
 

Quick Links 

 

 

FastTrac Listening To Your Business Workshop

 

Date: Friday, May 6

 

Time:  

8:30am to noon

 

Location:  

Chatham University

 

Cost: $40

 

This facilitated workshop is designed to provide women business owners and managers with the critical evaluation tools and action steps they need to maximize the growth and profitability of their businesses. The workshop will take you through a four-step evaluation and action process to enhance your company's performance.

 

To register or for more information, please click here. 

 

 

 

Our Partners

 
 
Marketing Tips for Small Business   

Greetings, entrepreneurs!   

 

Hopefully you have some great marketing ideas in mind for spring!  Branding is one of the most important things you can do as a small business - being the very best at what you do and letting people know how great you are is one of the keys to building a strong small business.  Check out the articles below for tips on how to build a strong brand and use it to beat your competitors. 

 

Also, don't miss out on the best branding and marketing workshop around - How to Be a Marketing Rockstar!  We guarantee that you'll walk away with tons of useful tips to start implementing in your business immediately.  Register now - space is limited.

 

Finally, check out our new industry spotlight section featuring the restaurant industry this month.  Are there other industries you'd like us to spotlight?  Let us know!


Bridge from LogoBranding Your Small Business

 

Why do your customers choose to purchase goods or services from your business as opposed to your competitors?  What do you do best?  Read the articles below for quick tips on keeping your customers loyal to your brand and ideas for making your brand unbeatable. 

Bridge from LogoSpotlight on: Restaurant Entrepreneurs

 

The restaurant business is hard work, but can be extremely rewarding.  See the articles in this section for tips specifically geared toward restaurant and food enterprise owners.   

Bridge from LogoHow to Be a Marketing Rockstar

Don't miss this!  Sponsored by Bridgeway Capital, this workshop will focus on a key skill for business growth - marketing.  Get some of the best training around on branding your small business, have a little fun while doing it, and leave the session with tons of tips to implement immediately in your business.  

 

Date: April 28, 2011

Time: 2 to 6 pm

Location: The Priory, 614 Pressley Street, Pittsburgh

Cost: $25

 

Speaker: Stephen Wayhart, Brandmill 

 

Learn game changing marketing lessons from Rock'n Roll Legends such as The Beatles, The Rolling Stones and The Grateful Dead throughout this two-part workshop series. You'll discover the secrets to becoming THE Marketing Rockstar in your trading area.   

 

For more information or to register online, please click here. 

 

Workshop Part 2 Date: May 19, 2011 

 

Bridge from LogoWebsite Gems
 
For our nonprofit entrepreneurs, Google for Nonprofits is offering an array of online services to help you better reach donors, raise awareness and improve technology use within your organization.
Another featured website gem is a free basic application called Polldaddy that allows you to insert polls and surveys quickly and easily into your website, blog or email.

Please send your ideas and questions to Eileen Gallagher, Business Education Coordinator.

See you next time! 
Neither Bridgeway Capital nor its affiliates nor their respective employees, directors, officers or agents make any warranty, express or implied, including warranties of merchantability and fitness for a particular purpose, or assume any legal liability for the accuracy, completeness, or usefulness of any information presented in this newsletter or on any website to which this newsletter is linked ("linked site"). Bridgeway Capital does not endorse and is not responsible for (a) the accuracy or reliability of any opinion, advice or statement made through this newsletter, (b) any content provided on linked sites, or (c) the capabilities or reliability of any opinion, advice, statement, product or service obtained from a linked site. It is the user's responsibility to evaluate the accuracy, completeness or usefulness of any opinion, advice or other content available through this newsletter or obtained from a linked site.