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August 2010 Volume 4 Issue 1
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Hi Friends & Colleagues,
We've got great news for you this week - from our newest client and a cool new connection to our new address and our CFO's birthday! We've got terrific Tips & Tricks, too - such as tips for writing to close a sale and key facts about women-owned businesses.
Cheers,
Erika Taylor Montgomery
Three Girls CEO & Chief Publicist
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CLIENT CHITCHAT
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|  We're proud to present our newest client: ellecante! This exquisite collection of all-natural clothing for women from distinguished designers in Europe, New Zealand and South America. The timeless pieces from artists across the globe feature the most superior forms of silk, linen, hemp, wool and cotton woven into chic designs that will take her from daytime to evening and from workplace to weekend.
Each luxurious piece of the ellecante collection is handpicked to guarantee uniqueness and the highest possible quality. From smart slacks, skirts and dresses to vibrant wraps and wristlets, in addition to elegant handbags, bracelets and brooches to fashionable necklaces, scarves and earrings, ellecante's sophisticated pieces are the perfect marriage of form and function. The entire ellecante collection can be found online at www.ellecante.com.
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THREE GIRLS GOSSIP
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|  Happy Birthday to Dennis! Three Girls' CFO celebrated his 50th birthday this past week. He is very much enjoying his grasshopper pie from Baskin Robins, had a great dinner out at Sonoma Chicken Coop and is loving his new re-mastered Rolling Stones' Exile on Main Street CD.
Our New Address: We've officially moved into our new digs! Our new location is 453 Sobrato Dr, Campbell, CA 95008. Be sure to update your address books.
Last Chance - Vote for Erika! August marks the end of Startup Nation's "Leading Moms in Business" competition, so please take a few seconds to vote for Erika. Here's the link: http://bit.ly/apx15c. Thanks for your help! |
COOL CONNECTIONS
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|  What does your website say about you? In this competitive Internet economy, a good website is the single most valuable piece of marketing material you have!
If you're thinking about redesigning or creating your site, we recommend Jerry Bates' FittingSites - a web design firm that makes elegant, usable sites that are look clean and professional, are easy to navigate, clearly present information and are an enjoyable experience for its users.
Be sure to check out FittingSites at www.fittingsites.com.
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TIPS & TRICKS
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|  Tips for Writing to Close a Sale: Writing to sell is different from any other kind of writing. Rather than just presenting facts, your goal is to persuade and motivate. Mary Cantando has compiled this terrific list of tips for how to go about writing when you want to close a sale.
Look at your latest marketing copy, website content or e-blast and see if you're missing any of the following steps. If so, you could be losing sales. - Write to Sell. Remember, your primary goal is to sell your product/service. Don't waste a lot of space promoting your company. Instead, talk about how your offerings can make your customer happy, comfortable, wealthy or secure.
- Engage the Reader. From the headline through the click to order, write in a style that appeals to your buyers. If you can entertain them, even better.
Also on the Three Girls blog: Key Facts About Women-Owned Businesses: Women are key to the growth of small business in America. The Center for Women's Business Research compiled data on the impact of women in business, and we thought it was fascinating! Visit http://bit.ly/c2DJoE to see the overall picture. Case Study: Plush Puffs Gourmet Marshmallows: It's no secret that Three Girls is the first and only PR Agency in the nation to actually GUARANTEE editorial media coverage. Although we've been told by other PR folks that promising media coverage is "impossible," "crazy," and "unheard of," we've met our Media Guarantees 100% of the time! Want an example? See a case study of Plush Puffs Gourmet Marshmallows at http://bit.ly/9JJp9c.
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Three Girls specializes in 6-month, All-Inclusive, Nationwide Media Campaigns with GUARANTEED RESULTS! Our affordable campaigns are a fraction of the cost of a one-time ad in a national magazine and come with professional photography, web consultation and much more.
How can Three Girls help spread the news about your company? Call today for a FREE consultation. We're happy to answer your questions.
Cheers, 
Erika Taylor Montgomery, CEO - Chief Publicist
Three Girls Media & Marketing Inc.
Email: erikamontgomery@threegirlsmedia.com
Phone: 408-871-0377
Fax: 866-875-7847
Web: www.threegirlsmedia.com
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