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Issue: 4 / April 2012

 

E-Newsletter for Physical Activity Enthusiasts 

Move More!

 

 

IN THIS ISSUE
ParticipACTION Updates
Inspiring Words from our Active Living Ambassador
Physical Activity News for Everyone
Lifestyle Tips
Highlights & Events
Success Stories
QUICK LINKS


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Message from the President

  

 

Did you know that finding just 10 minutes in your busy day to get active can make a difference in your health?  Getting active might be easier than you think if you find a way to sneak it in!

 

We are so excited to celebrate ParticipACTION's first-ever Sneak It In Week, happening April 9 to 13. We'll be wearing our sneakers to work all week long so we can sneak in short amounts of physical activity during the day.  Why don't you join us?  Consider parking a 10-minute walk from the office, booking a conference room for a quick yoga session or "power shopping" while you run errands.  You'll be rewarded with a longer, happier, more fulfilling life. 

 

Warmly,

 

Kelly

 

ParticipACTION Updates 

  

New Physical Activity and Sedentary Behaviour Guidelines for the Early Years (0-4 years)

 

Children four and under should move more, sit less and avoid screens according to Canada's first-ever Physical Activity and Sedentary Behaviour Guidelines for the Early Years. The Guidelines were released on March 27 by the Canadian Society for Exercise Physiology (CSEP) and ParticipACTION, with support from the Children's Hospital of Eastern Ontario Research Institute, Healthy Active Living and Obesity Research Group (CHEO-HALO).

 

To learn more about how to encourage movement and discourage sitting still in our youngest Canadians, please take a look at our Information Sheets and press release:

 

 

Canadian Physical Activity Guidelines for the Early Years (0-4 years)

 

Canadian Sedentary Behaviour Guidelines for the Early Years (0-4 years)

 

National Press Release

 

Download our free matte article to publish in your newsletters or on your website

 

  

Find and Upload Events Quickly and Easily

 

We have recently upgraded our website so that you can now upload your own events and programs that promote physical activity, recreation, sport participation and healthy living. Plus, you can search for events quickly and easily.

 

Visit the Events Calendar and Professional Events Calendar on our website to upload your community events. While you're there, check out other events and conferences going on in your area.

 

 

Back in 10 - We're Taking Part in Sneak It In!

 

Visit the Sneak It In webpage today to download free posters, door hangers, desk signs and logos, and to get tips and information on how to sneak it in. If you're active through social media, tweet with us at #sneakitin or connect with us on Facebook or our blog to share how you'll be sneaking it in the week of April 9-13!

  

 

 

Resource of the Month - FREE Materials Available on our Online Tool Kit

 

To help inspire and inform Canadians, we've developed the ParticipACTION Tool Kit, which contains free communications materials that organizations can use to promote physical activity and sport participation.

 

Tool of the Month: Sneak It In "Back in 10" Door Hanger/Desk Sign. Use this cute and quirky sign when you're stepping away from your desk to sneak in some physical activity. Whether you're walking to grab a bite for lunch, or taking take a quick bike ride around your office building, you can use these tools to show your colleagues you're doing something for your health!Download this and other Sneak It In resources today and share them with clients, family, friends and coworkers.

 

Feel free to view and download the available materials online at the ParticipACTION Tool Kit webpage.

 

Inspiring Words from our Active Living Ambassador

 

Helping Kids Reduce Sedentary Time

 

Sedentary time is time when one is doing very little movement. Some examples are sitting for long periods, using motorized transportation, watching TV or playing video games. There are many ways parents can help their children get more physical activity and break up periods of sedentary time:

  • Think ACTIVE transportation  
  • Think ACTIVE play
  • Think ACTIVE family time

For more information on how to break up periods of sedentary time read, the full Helping Kids Reduce Sedentary Time piece on our blog!

 

 

Catherine Cameron

Active Living Ambassador 

 

 

 

  

 

 

 

For more tips and articles written by Catherine Cameron, Ambassador, Active Living, or to chat with her, visit the ParticipACTION Blog. Keep up to date with the latest ParticipACTION news and join in on the discussion, become a fan of our FACEBOOK group, follow us on TWITTER or check out our BLOG. 

 

 

 

 

 

Physical Activity News for Everyone

   

New Commercial Features an Inspirational ParticipACTION Success Story

 

ParticipACTION, together with Coca-Cola Canada, supports teens to inspire each other to get active through the Sogo Active program. Designed to empower youth, and provide them with the resources to get a great physical activity idea up and running, Sogo Active has made a difference in the lives of more than 30,000 Canadian teens.

 

Now one of the Sogo Active Success Stories is being featured in a new Coca-Cola Live Positively campaign that challenges Canadians to get involved and help make a positive difference in Canada.

 

Watch for television and cinema advertising as well as a three-minute, documentary-style web-video that follows the story of Mackenzie, a Canadian teen who was motivated to get active through an innovative Sogo Active breakdancing program held at the St. Stephen's Community House in downtown Toronto's Kensington Market neighbourhood.

 

The after-school, teen break-dance program was designed to reach young people who are not typically team sport players, but still need to find their own way to move, and to feel great about learning new skills. Through financial support from Sogo Active, instructors were hired to teach the class. The classes drew in a crowd, and the program - and the teens - are still going strong.

 

To be one of the first to see the inspirational three-minute video, go to ParticipACTION's YouTube Channel or  www.livepositively.ca.

 

Lifestyle Tips

 

Physical Activity and Sedentary Behaviour in the Early Years

 

Little kids seem to have plenty of energy (just ask anyone who has a young child to keep up with!) But that doesn't mean they're getting enough physical activity. In order to get a healthy start in life, children four and under need to move more and sit less. Unfortunately, research shows that many kids are on the path to inactivity before they even begin school. Kids need the time and opportunity to learn how to move so they can grow and develop to their fullest.

 

 

 

 

 

 

 

 

For more information on physical activity and sedentary behaviour in the early years, please visit our Lifestyle Tips.

 

 

Highlights and Events  

  

 

Run Canada Month

April 2012

National

 

Run Canada is a new initiative launching in April of 2012 with the purpose of promoting running to people of all ages across Canada. Run Canada Month focuses on four main priorities - the Run Canada Races, Run Canada School Program, media engagement and Endurance Group support.

 

Funds raised through Run Canada Month in 2012 will go to support Canada's Olympic marathoners in their build-up to the London 2012 Olympic Summer Games. The goal is that our athletes are not only in London, but are in London competing with the world's best.

 

For more information on Run Canada Month, or to register for a Run Canada race, visit the Canadian Running Series website.

 

Canadian Wildlife Federation & Get to Know Contest

April 7-July 16

National

 

The Canadian Wildlife Federation & Get To Know Contest invites you to get outside and create original works of art, writing, photography, videography and music inspired by nature. This year's theme is "Get to Know Your Wild Neighbours." Get outside, get active and get creative! The goal is to be original - so have fun and let the natural world inspire you!

 

For more information on the contest, or to submit your entry, visit the Get to Know website.

 

 

Children's Fitness Tax Credit

April-May

National

 

Did you know that parents and guardians can save up to $75 per child on their taxes with the Children's Fitness Tax Credit?


For more information on eligibility, how to claim, or to view the 2012 Fitness Tax Credit video, visit the Canadian Revenue Agency website.

 

 

Walk in Her Shoes - 2012 Campaign Extended by Popular Demand

Deadline: May 31

National

 

Walk In Her Shoes, the CARE Canada campaign that challenges Canadians to walk 8000 steps for 8 days to raise funds to fight poverty, has been extended! There's still time to join thousands of Canadians and empower women and girls around the world. Funds raised for Walk In Her Shoes will support water and sanitation, education, health, economic development programs and more around the world.  

 

Want more incentive? How about a chance to win CARE's Grand Prize - a trip of a lifetime! Participants have until May 31st to qualify for the draw.

 

For more information, visit the CARE Canada website.

 

 

 

For more event listings, or to promote your own events, visit the Events Calendar on our website.

 

Success Stories 

 

Norman Cook Junior Public School Encourages Students to Dance and Step to the Beat

 

ParticipACTION received a wonderful success story from Norman Cook Junior Public School. The school held a Danceathon this past winter, and with some support from ParticipACTION, coordinated a step challenge to try to meet Canada's Physical Activity Guidelines for Children and Youth, which recommend at least 60 minutes of physical activity every day. The event was a huge success, and by the end of the day, everyone who participated was exhausted!

 

"But it was worth it," says Ying, a volunteer for the Norman Cook Junior Public School Council. "The kids had a fantastic time and did an amazing job raising money for the school. [ParticipACTION's] idea to include a Step Challenge was fantastic."

 

Ying told us the school had been looking for additional fun ways to incorporate physical activity into the event: "It really motivated the kids to move non-stop! In our 60 minutes of dancing, our step challenge winner had almost 5800 steps!"

 

A Norman Cook Junior P.S. teacher has already begun planning another step challenge to take place the coming months. Ying and the Norman Cook Junior Public School Council are excited to brainstorm and think of new ways that they can motivate and challenge the kids to keep active.

 

ParticipACTION was more than happy to help out!

 

Story submitted by:

Ying, Volunteer, Norman Cook Junior Public School Council, Scarborough, Ontario

 

 

 

 

View other Success Stories, or submit your own, on the ParticipACTION website. To view Success Story videos, visit the ParticipACTION Channel on YouTube.

 

 

If you would like to submit articles, events/programs or news to our e-newsletter, or for more information on ParticipACTION, please feel free to contact us by email at info@participACTION.com or visit our website at www.participACTION.com