ExchangeHunterJumper.com Update
IF YOU ARE A PROFESSIONAL TRAINER OR AGENT . . .
You should have received Vol. 4, Issue 1 of The Exchange Video Catalog in your mailbox this week. If you have not received your FREE DVD of sale horses, please reply to this email with your current address.
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EQUI-llany, a blog from ExchangeHJ.com
Pick up the latest Exchange Video Catalog
at The Plaid Horse booth at Devon
 
Our latest DVD, Vol. 4 Issue 1, is available freely at The Plaid Horse booth throughout the Devon Horse Show. This issue features video of 19 sale horses worth nearly $2M. We welcome all Professionals and serious Buyers to stop by, grab a DVD, and visit with our good friends that manage this great publication.
 
Many thanks to Cindy and crew at The Plaid Horse!

Online Registration coincides with 18% jump in traffic at ExchangeHunterJumper.com

Easier than ever to market your sale horse on the industry's "go-to" site for legitimate show horses.
 
Winter Circuit promotion and a dramatic new site design have had the desired affect; statistics from the past two months show an 18% traffic increase to nearly 45,000 visits at ExchangeHJ.com in April.
 
As the momentum begins to flow I've had a moment to put our entire registration process online. It's a "BETA" version, which in "software world" means it's a first release, and may still require some tweaking. Additional constraints in "software world" required some reconstruction of the registration process to get it online, but it's all there and ready for you to complete at your leisure. You can even upload photos and some video types right at our web site.
 
With this implementation we can produce a professional marketing campaign for your horse in as little as three days from the moment you commit to and complete the effort to register. That includes professional media selection and editing, custom sale DVDs and flyers for your own use,  and a web page that tracks and publicizes horse show schedules and results. And that's all before insertion on The Exchange Video Catalog and horse show distribution. Click on the button below to get started!
 
Exchange Online Sale Horse Registration

"Odyssey" named Grande Champion of Spring National Hunter Challenge for 2nd year in a row!

Fancy Ch/AA Hunter "Odyssey" (Odie) recently kicked off his 2009 Season with success at the Spring National Horse Show. Not only did Odie and owner Taylor Harding win both classes of the Childrens Equitation section, they also hacked to win the Childrens Hunter U/S and the Junior section of the Spring National Hunter Challenge.
 
OdysseyOpen to the 1st, 2nd, and 3rd place winners of any Under Saddle held as part of a hunter division at the Spring National Hunter, the Grande Champion of this class is essentially the best mover at the horse show. For the second year in a row Odyssey, a 2008 WCHR Champion, has been named Overall Champion of the 2009 Spring National Hunter Challenge.
 
New pictures are on the way. Plans have not been confirmed but it may be possible to see/try Odie at the Early Summer Classic Horse Show in Oregon. Contact Nancy Free of Brass Ring Farm for details. Video and contact information here.

The Exchange Equine Marketing Campaign


I've been bLAGging . . .
I'm convinced successful bloggers are born that way. They must possess some inherent talent for clarity, spontaneous text eruption, instantaneous cohesion, a dexterity akin to Hendrix, and little care for how they come across on the world wide web.
 
I, on the other hand, have skills you think would lead to successful blogging: I write well enough, am fortunate to type with few mistakes, have plenty of opinions and knowledge to share. Yet, I still struggle to update our blog with the same rapid-fire regularity I see elsewhere. Not that I check many blogs . . . and therein may lie the problem. I find I have time for one blog (FHOTD, and that's sporadic) and one BB (COTH). If I spend time elsewhere on the web I start to feel guilty for not writing in my own blog. Then when I blog, I think of at least 5 other things that need to get done. It's a vicious cycle.
 
Topics are another chore. There's a certain discretion I must maintain, lest I anger the wrong person, I might want to sell them a horse later. Therefore topics must be ambiguous and innocuous by nature. I am neither ambiguous nor innocuous. You see the dilemma.
 
But a topic I now have, and when this newsletter is done (one of those 5 things that occurred to me as needing attention when I considered blogging) I just might venture over to www.typepad.com and update our blog. I've decided to keep you in suspense and not reveal the subject matter, but here's a hint: A certain event is sure lucky to be held in the Yucky . . .
 
Now that I've spoken the intent I must go follow through. Many, many thanks to those that have recently commented on our blog and on Twitter about our ambitions regarding Young Equitation Horses & Riders!
 
Enjoy those warm, sunny horse shows,
Amber Aslin
The Exchange
Amber@ExchangeHJ.com
866.515.4424 630.346.0224