News from NOAA's National Sea Grant College Program                                        June 7, 2012    

In This Issue
Local Catch: Helping Fishermen Thrive
Video featuring Sea Grant staff members.
"I Am NOAA Sea Grant" Video

Quick Links 
National Sea Grant
Sea Grant Presents
Local Catch Successes to U.S. Congress

Local Catch Congressional briefing presenters
 
Sea Grant extension agents and constituents from the following states highlighted Local Catch initiatives, including Sea Grant's branding efforts in North Carolina that have united local fishermen and restaurants to sell fresh, local catch; the successful
Community Supported Fishery in Massachusetts that is serving up "shares" of fresh catch to participating members each week (based on the Community Supported Agriculture model); the annual Wild Seafood Exchange forum in Washington state that provides innovative marketing training to tribal and other fishing groups; MarketMaker, a growing website for farmers and now fishermen (thanks to South Carolina Sea Grant) that steamlines the direct sale of product; and, the brand new Sea Grant-driven Louisiana Direct Seafood marketing site that promotes fishermen throughout the state, enabling them to sell directly to consumers.

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Dear Sea Grant Stakeholders,   

 

A new movement is underway--a socioeconomic sea change that is preserving the jobs and livelihoods of fishermen, opening new markets for locally caught seafood, and delivering fresh, safe and sustainable catch to consumers. Sea Grant programs, in partnership with small-scale fishermen, are at the forefront of this Local Catch movement. In response to the flood of seafood imports and numerous other challenges confronting our nation's fisheries, Sea Grant has pioneered innovative direct marketing, branding and business strategies that are creating new revenue streams and opportunities for fishermen and benefiting consumers. 

 

These business models were the focus of a May 2012 Sea Grant-sponsored roundtable and Congressional briefing (see sidebar), and a summit held last week in Portsmouth, New Hampshire. Collectively, these events convened more than 100 participants, including Sea Grant directors, extension agents and others from the network and National Sea Grant Office, fishermen, National Marine Fisheries Service employees, NGOs, representatives from USDA and Congressional staff. 

 

The roundtable and briefing, followed by the first-ever National Summit on Community Supported Fisheries (CSFs) in New Hampshire, are unique in that they brought together fishermen and those who support them to learn from each other and to identify areas for improvement along with new opportunities. 

 

Here are some of the key "take home" messages:

  • Fishermen are seeking opportunities to network, to share information and experiences and to learn from each other. 
  • By comparing experiences, fishermen can develop a shared understanding of the opportunities and challenges posed by CSFs and other Local Catch business models, and can identify current and potential resources for support. 

While competition is alive and well in this industry, it is gratifying that many small-scale fishermen recognize the value of working together to support each others' success, particularly during times of economic challenge. This too marks a sea change. I believe that Sea Grant, in its dual business training and honest broker roles, has helped foster this collaborative spirit and sense of community that spans state borders and regions.  

 

Sea Grant is helping fishermen capitalize on new opportunities--opportunities designed not just to help our nation's small-scale fishermen survive, but to help them thrive.

More information on our Local Catch activities is available online. In several weeks, a final report from the CSF summit in New Hampshire will be shared
on localcatch.org as well as a guide from the National Sea Grant Law Center titled, Starting and Maintaining Community Supported Fishery (CSF) Programs: A Resource Guide For Fishermen and Fishing Communities. We hope you will find these resources helpful.

  

Regards,

Leon M. Cammen,

Director, National Sea Grant College Program

National Oceanic and Atmospheric Administration

 


National Sea Grant College Program
http://www.seagrant.noaa.gov/