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November 2009

NAWBO's mission is to strengthen the wealth-creating capacity of its members and promote economic development; to create innovative and effective change in the business culture; to build strategic alliances, coalitions and affiliations; and to transform public policy and influence opinion makers worldwide. 

In This Month's Issue:
Upcoming Meetings & Seminars
$35 Discount on Membership Renewal
NAWBO Online Services
PR for Your Business With NAWBO
NAWBO Louisville Leadership Change
NAWBO Sponsorship Packages
Masterminds Groups
Buy NAWBO 1st Program
KIPDA Small Business & Entrepreneurial Connections Forum
NAWBO National Member Spotlight
2010 Business Planning Workshop
NAWBO Louisville Member News
NAWBO Louisville Sponsor News
eNewsletter Promo Items & Articles
2009 Corporate & In-Kind Sponsors
Ads in NAWBO Louisville Print Newsletter
Upcoming Meetings & Seminars

November 17, 2009 - Movers, Shakers & Decision Makers
Norton Medical Plaza III - Suburban - Suite 108, Room 1A - 421 Dutchmans Lane
4:30 - 6:00 p.m.
$5 donation to the Norton Healthcare Foundation

Join NAWBO, Norton Healthcare and the Tri-State Minority Supplier Development Council for an evening of networking.  We will review credentialing, project possibilities and opportunities for partnerships with Norton Healthcare.

To register, email info@nawbolouisville.org or call 502.625.0248.  No online registration for this event.

TSMSDCNorton


December 15, 2009 - NAWBO Holiday Social
Location: To be Announced
6:00 - 8:00 p.m.

Event info to come soon.  Watch web site and web calendar for more info.
NAWBO National Offers Renewal Discount

NAWBO National is offering a limited time discount on membership renewal through November 30.  If you use the promo code REJOIN09 when you renew your membership, you will receive $35 off the National Dues portion of your membership.  Log into the member area to renew your membership.  CLICK HERE TO ACT NOW!

NAWBO Horiz

NAWBO Online Services
 
Join the NAWBO Louisville LinkedIn Group - We currently have over 50 members in our Group and would like to get all members involved.  We have discussions on multiple topics and news of interest to women business owners.  Visit the Group or go to www.linkedin.com, in the search box drop down, select Search Groups, and in the search box type NAWBO Greater Louisville Chapter.  Come join us!

NAWBO Louisville
will be launching an updated web site in November, which will continue to give members access to current items like the membership directory, Buy NAWBO 1st discounts and will feature new items like a discussion forum, online store and easier event registration.  Your login for the NAWBO Louisville site is your first initial and your last name (it is not the same as the National site login).  If you have lost your password for the local site, CLICK HERE to have your password sent to you.  Make sure to use the email address you used when you registered with NAWBO national.

NAWBO National has launched thier newly redesigned web site at www.nawbo.org.  Make sure to visit to see all of the great tools and information that are available to NAWBO members.  If you have lost or forgotten your National web site login, CLICK HERE to receive and email reminder or to contact NAWBO for your information.

PR For Your Business With NAWBO

Kerry Stevenson of Kiely Hines & Associates and the NAWBO Programming committee are working on upcoming programs, seminars and luncheons.  They are in need of people to donate gifts for the guest speakers (value approx $25) and a few smaller ($10) items for door prizes. 

Your company will be recognized at the event from the podium as well as noted in the ENewsletter.  It's a great way to advertise your business for very little cost.  These gifts can be gift  certificates or actual items.

Please contact Kerry at kstevenson@kiehlyhines.com  or at 502-893-2020 if you would like to donate a gift item. Thank you for your support!

NAWBO Louisville Chapter Leadership Change

It is with sadness that NAWBO Louisville accepted the resignation of Lawren Just, President of Persimmon Ridge Golf Course,from thePresident-Elect seat on the Executive Committee.  She has made this difficult decision with our support.  We look foward to Lawren re-engaging with NAWBO in the future.
Lesa_Seibert
The NAWBO Louisville Board is proud to announce that Lesa Seibert, President of Xstreme Media, LLC, and current Communications Co-Chair, has agreed to fill the position of President-Elect and will step into the role of President of NAWBO Louisville in June 2010, having secured the approval of the Board of Directors by a vote.

Lesa has been a NAWBO member for several years and has always given of her time and resources with amazing generosity and wonderful results.  You can see the impact of her leadership in our web site, our communications, our image and the increase in membership.

Thank you, Lesa, for your generosity and we look forward to your ongoing involvement and leadership!
Create Your Own NAWBO Sponsorship Package
 
NAWBO depends heavily on our partnerships with corporate sponsors. Without them we would not be able to support the programs we offer our members and the business community. In return, our sponsors enjoy visibility among women business owners
and community leaders.  In addition to the WBOY sponsorships and chapter sponsorships
at the levels of Visionary ($15,000), Leadership ($10,000), Champion ($5,000) and Supporting ($3,000), our chapter recently created a sponsorship program called Create Your Own Package. Any business can take advantage of the visibility offered by these options.

Create Your Own Package Sponsorships:
$1,500 Meeting and educational seminar sponsor
$1,500 Presenting sponsor of WBOY silent auction, includes booth
$1,000 E-newsletter sponsor, with linked ad and two company articles for 1 year.
$1,000 Printed newsletter sponsor, with ½-page ad and article in each issue for one year/ 6
           issues
$ 500 Educational material sponsor
$ 500 Company logo on website with link
$ 500 Postage sponsor
$ 500 Food & beverage sponsor for event, with visibility on promotional materials
$ 280 Table at annual signature event
$ 250 Half a corporate table (4 seats) at WBOY luncheon and awards ceremony
$ 250 Featured article in E-newsletter or printed newsletter
$ 200 One-year participation in Buy NAWBO 1st Program
$ 200 Promotional or information material at a NAWBO meeting
$ 150 Ad in E-newsletter

For more information, contact:
Corporate Sponsor Chair, Rachel Butler 502-412-6502,
rachelbutler@rightangleresults.com or
Chapter Executive Director, Helen Overfield, 502-625-0248,
director@nawbolouisville.org
 
Masterminds Groups - Don't Miss Out

Masterminds is one of the many free programs that our Louisville chapter offers which supports women business owners. It is a group of 7-10 women business owners who form an informal board of advisors with members of the Louisville chapter.  The vision is to create productive, interactive groups of women who are encouraged and enriched by participating in the Masterminds process.

This program enables mermbers to grow their businesses as they grow in their understanding of themselves and how they do business.  Each person brings a unique perspective to the group and benefits from sharing insights into problems and solutions.  All members of the group gain greater objectivity, value and a sense of their own power from peer support.

If you are a woman business owner, whether you have been in business six months or twenty years, you can benefit from Masterminds.  Lean more from the Masterminds page on our web site.

If you are interested in joining a Masterminds group or forming a new group, please contact Masterminds Chair, Joe Vary at 491-9738 or Helen Overfield at the NAWBO office 625-0248.
Member Perks - Buy NAWBO 1st Program

In the Member's Area of the web site is the Buy NAWBO 1st program where NAWBO Members, Sponsors and Partners can offer discounts on goods and services to NAWBO Members. You can access it under Membership and Programs, but you must be logged in to see the discounts offered. There are already quite a few great deals available. To see information on this new program, visit the Buy NAWBO 1st page on the NAWBO Louisville web site.

Current offers include:
  • Corporate Sponsor Louisville Magazine offers these discounts to NAWBO members:
  • 10% discount on advertising and 50% discount on subscriptions
  • Regular one-year subscription price is $22. NAWBO members pay $11. Two-year is $36, $18 for NAWBO members.
  • Royal Fine Jewelers offers NAWBO members a 25% discount off of jewelry repair and appraisals
  • Corporate Sponsor Underwired Magazine offers a 10% discount on advertising to NAWBO members
  • Corporate Sponsor Kentuckiana Healthy Woman Magazine offers a 20% discount on advertising
  • Corporate Sponsor Today's Woman offers a 10% discount off rate card for ads placed in Today's Woman, Today's Transitions and Today's Family magazines
  • Corporate Sponsor Xstreme Media, LLC offers a 10% discount off any of their services
  • Corporate Sponsor Davis Jewelers offers a NAWBO Discount card good for a 15% discount off of your purchase
  • Moss Hill offers a 15% discount off all products
  • Bikinis and Bifocals offers a 10% advertising discount for ads placed on their web site
  • Evanston Publishing offers a Free book consultation and a Free Guidebook "Selling Your Book"
  • J Vary & Associates offers a 1 hour free session with Joe Vary
  • Signarama Downtown offers a 10% discount off services
  • TKT & Associates, Inc. offers NAWBO members a $200 discount off of their FastTrac GrowthVenture program
  • Utterly Organized offers your 1st hour of organizing Free
  • Kentuckiana Business Forum offers a 10% discount off of advertising in the magazine
  • Home Cuisine offers a 10% discount off of meal plan prices
  • Sunny Daize Boutique is offering members a 10% discount off their purchase
  • ProMoter, Inc. offers a complimentary communications audit and a10% discount on follow-up services
  • Blooms in LaGrange and Betsye's Blooms in Simpsonville are offering a 15% discount to NAWBO members and sponsors on all products.
  • Event Photographers, Inc. is offering a 10% discount off any professional service, either in-house or on-location.
  • Jamie L. Wyman, Attorney at Law, is offering a discounted initial business consultation and 10% off all services.  See full details in Buy NAWBO 1st member area.
  • Mojo Jewels is offering 20% off purchases on their web site. - NEW
To see additional details on these discounts and how to get them, LOG IN to the NAWBO Louisville web site and select Buy NAWBO 1st under Membership.  (You MUST be logged in to see this page for the offers).

If you have special offers for NAWBO members and are interested in participating in the Buy NAWBO 1st program, send the details to Lesa Seibert, Xstreme Media, LLC at lesa@xstrememedia.com.
 
KIPDA AREA DEVELOPMENT DISTRICT

Small Business & Entrepreneurial Connections Forum
Thursday, November 19, 2009
Time: 8:30 a.m. - 4 p.m. EST
 
The Galt House
4th and Main Streets
Louisville, Kentucky

Learn about federal, state, and local organizations that provide financing, marketing, and other services to help your small business grow.
 
Event  is free with complimentary parking
Registration is required by contacting John Cole at John.Cole@ky.gov.
Member Spotlight - National NAWBO Member Bulletin Submission Guidelines

The National NAWBO Member Bulletin Member Spotlight features one NAWBO member per month  highlighting her business success and community involvement and contributions.  To be considered for future Member Spotlights, you must be a NAWBO member in  good standing. NAWBO is also specifically seeking submissions that reflect  excellence in any of these categories:  
building sustainable businesses and environment
starting or growing an  international business
developing competitive strategies during tough economic  times
creating social entrepreneurship and community leadership

Submissions can be sent with the following guidelines:

  � Include a brief bio about yourself, as well as information  about your business' success, 
     involvement in the community, and a recent  professional achievement.
  � Submission text should be no longer than 350 words in  length.
  � Please include an appropriate headshot or photo that is at  least 300 dpi.
  � Members may nominate another member for Spotlight  consideration, but they must provide
    complete submission materials.

All materials should be sent to publications@nawbo.org. NAWBO reserves the right to edit biographical  information for length and clarity. All submissions become the property of  NAWBO. Members will be notified of their placement in the Spotlight.
2010 Business Planning Workshop Scheduled for November 13

right angle, which provides business coaching, consulting, training and development, is offering a Business Planning Workshop November 13 in their training center, 10300 Linn Station Road, Suite 100, 8:30 a.m. - 4:30 p.m

Company President Rachel Butler said the workshop is designed to provide a limited number of non-competing businesses with an effective framework for 2010 planning.  Attendees will come away with:
1.    Revenue and profit goals tied to sales and marketing efforts
2.    Goals and objectives to create focus for the participating company's team
3.    Key Performance Indicators that help managers assess success
4.    New ideas to create profitability results
 
NAWBO members Allegra Print and Imaging-East and Sign-A-Rama Downtown are among right angle's local business success stories.  This year Sign-A-Rama Downtown was inducted into their franchise group's Hall of Fame, and Allegra Print & Imaging-East, received three franchise honors - the Best of the Best Award, Sales Excellence Award and Annual Sales Growth Award. 
 
The cost to attend the November 13 Planning Workshop is $295 for the first person in a company, $250 for additional attendees.  For more information or to register call (502) 412-6505 or visit www.rightangleresults.com and click on the "register for workshops" icon.
NAWBO Louisville Member News

Maggie and Brian Harlow, owners of Sign-A-Rama Downtown in Louisville and recent inductees into the SIGNARAMA corporate Hall of Fame, just returned from a speaking tour across Europe on behalf of the national SIGNARAMA franchise group. The couple made stops in Paris, France; Amsterdam, Netherlands; Milan, Italy; Frankfurt, Germany and Madrid, Spain, October 17-26.

"As an international franchise operation, it is crucial for franchisees around the world to learn from each other," said Scott Mast, vice president, Global Performance, SIGNARAMA. "This is a direct opportunity to have some of our most accomplished franchisees interact with others in Europe."
 "SIGNARAMA sets out every year to bring successful franchise owners from the U.S. to visit other countries in order to spread good ideas and energy that America seems to have in excess," said Maggie. "It's a huge honor to be selected and is an opportunity of a lifetime for Brian and me to meet other entrepreneurs across Europe."

SIGNARAMA approached the Harlows to participate in the tour because of the success of their franchise as well as personal success stories. The Harlows opened their Sign-A-Rama location in 2003 and did over $1.2 million in sales during that first year of business - a franchise record for a new location.  Their sales last year were $1.7+ million, preceded by $1.1+ million in 2007. The Harlows have also been honored with several other corporate franchise awards including the 2008 President's Award, Outstanding Achievement in 2006 and 2004, Mentor of the Year in 2005 and Rookie of the Year in 2004. Additionally, the Harlows are set to open the call for their 4th annual Signs of Support nominations this month. Through the Signs of Support program, the Harlows donate approximately $20,000 in free and discounted signage to non-profit and charitable organizations in the Louisville community.

 "Maggie and Brian are SIGNARAMA franchise owners who are both accomplished and professional individuals who can mentor and teach others on a first-class level," said Scott Mast.
As part of their presentation, the Harlows are producing a video showcasing their staff and the operational highlights of their store.

"Brian and I were beyond elated to be selected to visit the European SIGNARAMA franchisees to talk about how we built our business here in Louisville and are looking forward to the chance to learn from other franchise owners as well," said Maggie.

According to Mast, SIGNARAMA aims to help fellow franchise owners grow and learn how to better operate their stores by learning from those with a successful business model already in place.

"The message is simple. By learning from franchises with successful business practices, others will be able to follow their success," he said.

Bikinis and Bifocals Holiday Cooking Event

Please join us for a cooking event that is just in time for the holidays.  Mary Wheatly of "Cook with Mary" fame will be presenting a cooking class at Bramer Custom Design on Thursday, November 5.   She will be showing us some great new ideas for holiday entertaining, snacks, appetizers and more.

This event is being organized by "Bikinis and Bifocals" founders Diane Ormerod and Kim Westermann.  Bikinis and Bifocals is a website and women's circle where making connections make a difference.  They are always putting together great events that are for women in the community. You can get more information on their website, and purchase advance tickets on the site - www.bikinisandbifocals.com.  Tickets are $30 if your ticket is purchased in advance or $40 at the door.

SPONSOR NEWS

Old National Bank Invites You To Sip, Sample & Savor

 
Join your friends at Old National Bank as we sip fine wines, sample delicious treats and savor
good conversation. Enjoy networking with the St. Matthews Area Business Association, Hikes Point Area Business Association and National Association of Women Business Owners.

Thursday, November 12 - 5:30pm to 7:00pm
Old National Bank 4201 Shelbyville Rd
RSVP by November 3 - please call 502-259-7360


New Business Television Show

Mark Obermeyer of Kentuckiana Business Forum is launching a Kentuckiana Business Weekly television program with local and regional business news, guests from various industries, panel discussion of various business topics that are relevant to today's business owners and community outreach to local businesses and non-profit organizations.

The show will air on the CW from 6-7am on Saturday mornings.  There are multiple sponsorship/advertising opportunities available.  To find out more info, contact Mark at mobermeyer@kentuckianabusinessweekly.com or 812-406-6294.
eNewsletter Promotional Items & Articles

In an effort to keep the eNewsletter fresh and informative, we are instituting new guidelines for copy submissions regarding members' business-promotion articles. Copy content should not exceed 250 words for these types of articles. By limiting the word count, we will be able to feature more members' information.

Keep those articles coming in, as the eNewsletter has been a great success thus far!

The deadline for the October issue is November 26. Send your articles about promotions, news coverage, accomplishments, grand openings, opportunities, etc. to director@nawbolouisville.org or lesa@xstrememedia.com.
 
2008-09 NAWBO Corporate Partners and Sponsors

Corporate Sponsors

BB&T
Fifth Third Bank Harding, Shymanski & Company, PSC
Kentucky Lottery
National City Bank, a PNC Bank PNC
Stock Yards Bank & Trust

In-Kind Sponsors
Ads In NAWBO Louisville Print Newsletter

Advertise in the NAWBO Louisville print newsletter and get your message out to the whole community. Issues are published in Feburary, April, June, August, October and December.

Ad Sizes & Rates:
Business Card Size: 3.5" x 2" vertical or horizontal, $75
¼-Page: 3.75" w x 5.25" h, - $100
½-Page: 7.5" w x 5.25" h, - $150
Full-Page: 7.5" w x 10.5" h, - $300
6 X Rates: You will receive a discount for ¼-, ½- and full-page ads if you commit to six consecutive issues.

All ads are to be submitted as high-res pdfs. To ask questions or reserve space, please contact
Denise Spalding at Allegra Print & Imaging East, 502-895-1530.

 
NAWBO Louisville E-Newsletter Committee

Xstreme Media, LLC                           
 
Contact Information
Helen Overfield, NAWBO Louisville Executive Director
email: director@nawbolouisville.org
phone: 502-625-0248