TWS Butler

The TWS Metropolis Newz 

January  2009 Issue 3

                                                         
 

 
 
 
 
 
 
"Never stop because you are afraid - you are never so likely to be wrong."

Fridtjof Nansen (1861-1930)
Norwegian explorer



Greetings!

Welcome to The TWS Metropolis Newz, our monthly newsletter that will provide you with quick and useful articles, books, Websites, motivation and information on our events and services.

"Serving is the New Selling"
"Brand Butler" is a sales trend that emerged early last year and is now a leading approach with businesses and companies. This shifting from sales centric to customer needs centric is simply about listening  to what customers tell you they need and delivering it. The relationship forged  becomes a very loyal one. 

When collaboration and innovation combine you get the Baby Brand Space; a Brand Butler example and brilliant idea for families traveling with kids. How will you "serve" this year and make a difference?
  

 
TWS Tool Box
 
Prospecting: The process by which salespeople determine whether or not a business or an individual could qualify as a potential customer.

Knowledge is king.
Know your product, the market you are doing business in and what your competition does better than you.
 
Qualify who the best "target customers" are for you to spend your time and energy on working the 80/20 rule.
 
80% of your business will come from 20% of your customers.

Enjoy!
Workshops and Seminars
 
Netucation 

 
 
 

February 11- 11:30-1pm-"Succeeding in the New Business Economy"-a look at trends, how to tap into them to make things happen. Includes a box lunch. Greater Ft Myers Chamber of Commerce, $20, Call the chamber at 239-332-2930
 
Train with Shane Lunch and Learn!
Community, Connections and Conversation!
Join us the last Monday of the month for a working lunch with an open, interactive format and discussion about successes, results, tips! 
February 23, 2009, 11a.m-1p.m.
University Grill, Cypress Lake/Summerlin
Topic: "Smart Marketing within Your Budget, 10 Ways to Market Now"
*Limited to 25, $25.00, includes lunch
to register TrainwithShane

Train with Shane and Business and Industry Services present: Career Transition Workshops
Have you been laid off or downsized?
Need to re-package your skills, re-brand your image and reinvent yourself to compete in a challenging employment market? Our four workshops  will ramp up your mindset, image, cover letter, resume, networking, web, computer, sales and more! 
Feb 20, March 6, March 20, April 3.
For more information call: 
Nancy Smith-BIS-239-939-6320
Deborah Shane-TWS-239-985-9844
 

February 19-9a.m.-12noon 
Advanced Email Marketing for Your Business
This hands on workshop will show you how to create and use stand out, effective email marketing.Held at Business and Industry Services, a division of Lee Schools. To register call 239-939-6320 or visit Business and Industry Services

 

Women's Empowerment Series
 
 WES New Logo
 
February 12, 6p-7:30p
Accelerating Your Sales Performance
Effective sales approaches in a shifting marketplace. 
a partnership with the Florida Women's Business Center/SBA,
Held at the Southwest Florida Enterprise Center, 3903 Dr. MLK Jr. Blvd. Register at www.flwbc.org or by calling 1-866-353-3790, $15

February 13, 11a-2p, How to develop referrals, referrals and more referrals! held at the Greater Ft Myers Chamber, 2310 Edwards Dr. Ft Myers,  www.TrainwithShane to register, includes lunch, $45

Ask us about bringing a Women's Empowerment Series to your market, business or organization!
 
Cool Website 
Startupnation.com
 
StartupNation is a free service founded by entrepreneurs for entrepreneurs. We created this site to be your one-stop shop for entrepreneurial success, and we're thrilled that StartupNation has grown to be the leading online content and community resource for entrepreneurs.


Recommended Reading

Meetings
 
Resources
 
 Join our Mailing List!
  

 
 
  • workshops & seminars
  • corporate training
  • motivational speaking
  • one on one consulting
Call today for a
FREE Conversation!
239-985-9844* 
* Our new phone number.

  Upcoming Events
 
Featured Speaker at EWomen Network
"Make it a Bold Year",  March 13, Hilton Garden Inn,  11a-1p.
to register EWomen Network

Train with Shane and The Alliance for the Arts presents:
"Fantasy and Fairytales in Books and Art", a FREE family reading event, as part of the Lee County Library Reading Festival, March 19, 4p-6p at the Alliance Campus!

The TWS Metropolis Radio Show, February 16, 10am, more details coming!
 
 
 
Deborah Shane

Dshane rev

 
*Note our new address and phone number:
Train with Shane
9545 Hemingway Lane
Ft Myers, Fl 33913
239-985-9844