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BQA Website Updated | |
complete Level 1 classroom training or become recertified. A BQA calendar shows scheduled trainings, and locations, with electronic reminders sent to producers with an email address. |
| BQA Award Applications Available |
The BQA program is now accepting applications for its annual award program until February 14. The award honors producers (beef and dairy) who excel at implementing BQA principles on their farm. Learn more and download the application. |
| Annual Meeting |  |
The Beef Council honored retiring board members and BQA Advisory Members, like Abe Harpster, pictured left, at their annual meeting on December 8. View more pictures. |
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 December
Newsletter
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As another year winds down, and we look ahead to 2011, we encourage you to view the 2009-10 PA Beef Council Annual Report. Of course, January is Farm Show time! The Beef Council will participate in the PA Department of Ag's Farm Show Learning Stations and is looking for producer volunteers to help staff the nutrition themed booth. Contact Kristi Rooker, if you can take a two hour shift, January 8 - 15, 2011.
Best wishes for a happy, and prosperous, 2011! |
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Philadelphia Marathon Runners Fuel Up with Beef 
A partnership with the Philadelphia Dietetic Association helped the PA Beef Council share beef's nutrition message with runners, and their families, at the Philadelphia Marathon Health & Fitness Expo, November 19-20, at the Philadelphia Convention Center. More than 40,000 people attended one of the nation's premier race weekends.
Philadelphia area registered dieticians, Beef Council staff, and PA Beef Ambassador Kristen Stufft answered questions about beef's role in training and competing in endurance events, such as marathons, and distributed brochures promoting the 29 lean beef cuts. They also encouraged marathon participants to enter to win a running gift basket, with 226 people signing up for the Beef So Simple e-newsletter. In addition to the expo booth, nine inaugural Beef Team runners completed the race, wearing a sizzling steak jersey as they crossed the finish line.
Read more and view race day pictures. |
Beef the "MVP" for Fall Tailgating
Northeast shoppers have a passion for tailgating and thanks to a fall checkoff promotion; they also have a passion for beef! The beef checkoff, through the Northeast Beef Promotion Initiative (NEBPI), coordinated a 2010 Fall Tailgating retail beef promotion and reminded consumers to "Invite the MVP (Most Valuable Protein) to their tailgating party and enjoy the value of protein-packed beef."
The NEBPI partnered with 114 retail locations throughout the Northeast to launch the promotion from Sept. 13 through Oct. 31, 2010. Point-of-sale materials displayed in the retail meat case included shelf wobblers and brochures featuring middle meat and beef value cuts recipes, and information about beef's nutritional benefits. Retailers featured the promotion in their weekly ad circulars and encouraged shoppers to enter-to-win the grand prize by visiting www.TailgateWithBeef.com.
The grand prize winner was awarded to a shopper from Mars Super Markets, located in Baltimore, Md. Ms. Carol Henry won a 32" LCD HDTV and $250 in free groceries to Mars. Runner-up prizes included a $50 gift card provided by each participating retailer. |
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Want to learn more about Beef Council activities? Visit www.pabeef.org or contact us at 1-888-4BEEFPA.
Sincerely,
PA Beef Council Staff |
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