Tourism Task Force January 14, 8:45am
Greetings!

Please accept my invitation to attend the  first Tourism Task Force meeting of 2010!
We will be planning our strategies for this year and visioning for the future.  

Come prepared to imagine what Salinas  & Valley Tourism will look like this year, in the decade ahead, and ways to make these things happen. I know everyone's time is valuable, so we'll be prompt and get right to work. 

I hope to see all of you for this important vision and planning process.  Happy New Year!

Sincerely,
 
Trish Triumpho Sullivan
The MCCVB
will be hosting our meeting on
Thursday, January 14, at 8:45am. @ 765 Wave Street Monterey,  831.657.6422
      RSVP now!
 
Tourism Task Force Summary 12.10.09
Ag Venture Tours

We identified several areas to focus on in the upcoming year, and will complete the planning process at the January meeting
Note: to include garage parking for the Salinas Tours, add $4 per package.

Results of our December focus groups:
  • Media: Earned Media AAA/Online Publications, Article in Chamber Journal/website, more ideas?
  • Tourism & Promotion:  Plan community event, Private Trains, Senior Groups, Market Packages, Newsletter, Bay Area, Improve Ag Tours, CD-directed Tour
  • Funding: Grants - Michelle will research
  • Communication: Ongoing updating of Salinas Websites - (Trish and Cathy)
  • Educational Outreach: General Public, Teens, Oldtown Ambassadors,  John Steinbeck Street (Cathy)

We will work on the Green topics at the January 12 meeting at the MCCVB in Monterey. 

Thank you for inviting me to continue as the group leader. I am honored to serve as the TTF Chair again for 2010, and greatly appreciate your support - it's what made 2009 so productive!  I'll need your help and support to have another great year in 2010 and I know I can count on you - thanks! 


Agenda   01.14.10
REALocmotive
Please RSVP - it just takes a minute and helps us to plan refreshments!
This meeting is dedicated to planning for 2010 & next decade
  • 2009 TTF Accomplishments
  • Review 2010 Goals
  • Break Out Sessions
  • 20 Minute Brainstorm
  • Present Back to Large Group
  • Finalize Goals & Objectives
  • Short Range & Long Range

Locations for upcoming meetings
            Jan       14         MCCVB, 765 Wave Street, Monterey, 831.657.6422
            Feb       11         Full Steam Marketing & Design
            Mar       11         Salinas Valley Chamber of Commerce, 119 East Alisal Street
            Apr         8         Full Steam Marketing, 60 West Market Street, Oldtown Salinas
            May       13        Full Steam Marketing, 60 West Market Street, Oldtown Salinas
            Jun        10         Destination Salinas, 4 West Gabilan Street, Oldtown Salinas
            Jul          8         Full Steam Marketing, 60 West Market Street, Oldtown Salinas
            Aug      12         Full Steam Marketing, 60 West Market Street, Oldtown Salinas
            Sep       9          Full Steam Marketing, 60 West Market Street, Oldtown Salinas
            Oct      14         Full Steam Marketing, 60 West Market Street, Oldtown Salinas
            Nov      11         Full Steam Marketing, 60 West Market Street, Oldtown Salinas
            Dec       9         Full Steam Marketing, 60 West Market Street, Oldtown Salinas

Thank you to Craig Kaufman of Full Steam Marketing & Design for offering a permanent site to hold the TTF meetings!
  • TTF meetings are on the second Thursday of the month
Action Steps
Things we all can do to improve Salinas Tourism:
  • Adopt a website to monitor for TTF Internet Initiative: Post on Wikkipedia, Travelocity, TripAdvisor, etc.
  • Download our List of Links to give out to happy visitors - encourage them to post experiences! Print, cut, and hand out these cards to your guests and visitors.
  •  Share your Secrets: Travel Tips. What do you know as an insider that could be shared with our guests?  Back roads bike trail?  Undiscovered restaurant?  Favorite thrift store?  Anything, no matter how unusual will do!  Send me an e-mail with your Salinas Secrets and we'll use it as part of our insider internet campaign.
  • Need Ghost Stories for Tour Project
 
See you in Monterey!
RSVP
Tourism Task Force Mission: Travel to Salinas Now!

'The Salinas Tourism Task Force is a collaborative effort of local businesses committed to educating the public and promoting our local attractions. Our goal is to energize the community as we develop opportunities and plan for tourism in the future.

   
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Jan 14
Meeting
Location
Monterey County Convention & Visitors Bureau
765 Wave Street, Monterey
831.657.6422

8:45 am
 
See you there!