Who would guess that selling holiday cheer would drive out fear?
What is Christmas without mistletoe? Mistletoe endorses the exchange of affectionate kisses and warm embraces to usher in the holiday spirit. In fact, mistletoe and kisses go together like poodles and bows-like little boys and mud.
My brother Bruce is a tree trimmer and every year he delivers some of the treetop parasite for my decorating pleasure. This year, he furnished a payload of his normal holiday cheer but instead of just enough of the pucker plant to decorate my doorway, he delivered enough kistletoe for the entire neighborhood. That's when I got my bright idea. Maybe it was a streak of mommy madness but this sudden entrepreneurial fever would not go away. What a great opportunity to teach my son Garrett some valuable life lessons, I thought. He could sell mistletoe!
Forgetting all of my manners, I ran down the hall and burst into my son's room, rudely interrupting the huddle with his virtual football game. Garrett's eyes were fixated on the screen.
"Hey Garrett, how would you like to make some extra Christmas money?"
His fingers firmly grasped the remote control and without looking up, he answered, "Sure, Mom."
That was it! He was in! This was as excited as I have seen Garrett in months. I could tell because he used a complete sentence. At 13, Garrett is at the age where his entire vocabulary consists of a standard repertoire of four canned grunts. These murmurations-huh, hey, wassup, and K, which is short for okay, are sufficient to communicate in a variety of daily venues. Proper enunciation takes energy better reserved for more strenuous activities like playing video games or his guitar. The fact that Garrett's response could be found in the dictionary, however, was proof of his genuine excitement.
It must something about the teenage years. Hormonal activity that causes growth spurts and flood pants has a reverse affect on vocabulary. I've heard it's temporary and it must be true. My husband speaks fluent Yesdear and he hasn't felt the need to shop for new trousers in years.
With Garrett's exuberant endorsement of my industrial endeavor, I immediately plunged into his marketing campaign by making some signage and embellishing each clump of the kissing holly with red metallic ribbon. When the last bunch was finished, Garrett was ready to trade the green plant for some valuable green paper.
"Mom, Let's go do this!"
That's when the realization first hit me. If he were going to sell it, I would have to go with him. My vision for this festive emporium of economic effort only involved Garrett standing on the street corner. I had pictured him dressed in holiday attire stationed in front of a long line of eager customers, cheerfully waiting to buy all he had. I never thought about how awkward I might feel if I were standing alongside him holding a sign and a bag. What would people think? What if they thought we were destitute? What if they thought we were homeless?
By now, however, Garrett was counting his profits. I had no choice but to face my giants-Fear and Intimidation. I did my best to hide my hesitation. After all, it was my idea but now I had to deal with the sudden onslaught of internal accusations. Garrett never considered that he might seem beggarly or worse yet-too old for a wintry rendition of a lemonade stand. Isn't there a maximum age limit for lemonade stand vendors? I wondered. Shaking in the freezing temperatures, I plastered a smile on my face and waved at the passing motorists.
Fake it 'til you make it, I instructed myself.
Our first sale was to a middle-aged Casanova clearly looking for some affection insurance. His clanking Pinto made a quick u-turn in the parking lot as soon as he noticed the incredible marketing display I had created. Ok, it was a hand held sign. Every business has to start somewhere, right?
Our next client represented true market diversity. A smiling mom in a minivan extended her arm out the window and handed Garrett a five-dollar bill. "My kids used to do this every year," she reminisced.
Yea, I'm not the only wacko mom in the world.
Pausing as she rummaged through her purse, she extracted two crumpled one-dollar bills. "Here's a little extra for you, honey."
That's all it took. Garrett was officially hooked.
The next purchase was from an elderly gentleman who wanted to test out the product before he drove away. He held the mistletoe over his wife's head and just like a trained pooch; she obediently gave him the obligatory smooch.
"Works like a charm! Just wanted to make sure it wasn't defective," he shouted. "Merry Christmas!"
And so it went. Each customer made comments that will forever epitomize our mistletoe market. Despite the frigid air, we were making memories and money. But more importantly, the longer we stood on the street corner where we had staked our claim, the less intimidated I became. It was 30 degrees outside, but my fear had melted. I belonged here.
The next evening, notwithstanding my protests, our family went to see Rocky Balboa. I'm much more into chick flicks, but it was my husband's turn to pick. Sigh. But the profound observation by Rocky's brother-in-law made all the blood and sweat worth enduring. Paulie's divine reflection encapsulated my enterprise at the fungus fair: "If you stay in a place long enough, you become that place."
That's when I realized that God used mistletoe to help me face my giants. The longer I stood my ground, the smaller Fear and Intimidation became. And little by little, the more I increased. As for Garrett, business expansion plans are in progress-he'll be taking mistletoe orders next year in November.
© Christy Johnson 2007
Wishing you every happiness this Christmas Season and prosperity in the New Year!
