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Bridal Shows, Inc. Newsletter Copyright 2010
by Naomi Hulme, CEM, Bridal Shows, Inc.
March 23, 2010

Greetings!

Flowers are blooming, grass is growing, the days are longer, and the fresh smell of spring fills the air! Renew your spirit and use this opportunity to refresh your business by doing some spring cleaning and lead blitzing! Brush off the dust from those old leads sitting on the shelf and re-establish a connection with brides still searching for someone to help with their dream wedding.

Make sure to plan ahead for our summer shows as they are already booking quickly. The Dallas Bridal Show is already over 85% full.

Also, we hope you are able to attend our Home Improvement Show at the Dallas Convention Center on March 27-28, 2010. If you know someone in the home improvement industry who might be interested in exhibiting in our August 28-29, 2010, show, have them call us to reserve their booth at 972-713-9920!

in this issue
  • Plant the Seed, Help it Grow
  • Fort Worth Bridal Show: Review
  • Plano Bridal Show: Review
  • Business Conference Testimonial
  • Bridal Shows, Inc on Facebook!
  • Naomi's Notes: "Positive Thinking Time"
    by: Naomi Hulme, CEM
  • Current Statistics
  • New Marketing Tool: "Face to Face" Interactions!

  • Fort Worth Bridal Show: Review

    The Fort Worth Bridal Show was recently held at the Amon Carter Exhibit Hall on February 20-21, 2010. Over 100 businesses came together to make wedding dreams come true for the 619 registered brides (out of over 700 brides) out of nearly 3,000 total attendance! Thank you to all of the vendors that participated in another great Fort Worth Bridal Show.


    Coupon Contest Winners!

    As always, exhibitors in the Fort Worth Bridal Show have the opportunity to participate in a coupon contest. Exhibitors distribute $1 off coupons to their brides, and the company that brings the most brides to the show wins! Prizes are applied to the July 2010 Fort Worth Bridal Show. Congratulations to our winners!

    • First Place: (FREE 10 x 10 booth) Bliss Bridal Salon
    • Second Place: ($300 off) *TIE* Southern Flair Photography and Bride & Groom Magazine
    • Third Place: ($150 off) Perfect Wedding Guide


    Plano Bridal Show: Review

    Thank you to everyone that participated in the Plano Bridal Show held on March 14, 2010 at the Plano Centre. This high-end regional show attracted 368 registered brides out of a total attendance of 1,602. Over 100 wedding businesses were able to meet face to face with potential clients and book weddings. The leads from this show can be worked throughout the year and beyond to continue to bring our vendors business!


    Coupon Contest Winner!

    Congrats to our coupon contest winner from the Plano Bridal Show! This exhibitor brought in the most brides carrying a coupon from their company. Prize will be applied to the September Plano Bridal Show this fall.


    Business Conference Testimonial

    I attended "The Business Conference" this year and have already implemented several valuable strategies, practices, and tips that I learned. Most of the best ideas transcend the wedding business and will be valuable to any entrepreneur. It is really exciting that "The Business Conference" has been expanded to include allbusinesses! I highly recommend "The Business Conference"!

    Randy Roberson
    Randy Ro Entertainment

    Be sure to mark your calendars to attend The Business Conference on November 17, 2010 at the Arlington Convention Center.

    Stay tuned to TheBusinessConference.com for further details!

    If you are interested in participating in The Business Conference as a vendor or speaker please contact [email protected].


    Bridal Shows, Inc on Facebook!

    Bridal Shows, Inc. now has a Facebook fan page! Become a fan to receive updates about upcoming events as well as connect with other companies in the industry and brides searching for wedding vendors.


    Naomi's Notes: "Positive Thinking Time"
    by: Naomi Hulme, CEM

    As stated in the book Beef Up Your Brain by Michel Noir, Ph.D. & Bernard Croisile, M.D., Ph.D., "Research on the physical results of thinking hard-as one is bound to do when solving a puzzle- has shown that just using the brain actually expands the links that interconnect brain cells. The more we think, the better our brains function... regardless of age. The renowned brain researcher Dr. Marian Diamond says, "The nervous system possesses not just a 'morning' of flexibility, but an 'afternoon' and an 'evening' as well." Dr. Diamond found that whether we are young or old, we can continue to broaden our minds. The brain can change at any age."

    Many times when I cannot sleep, I write down a lot of thoughts and ideas that come to me. So many great ideas and answers have been revealed in my thoughts when I do this. It is amazing in those quiet times how God has helped me through so many answers.

    When you stop and spend some quiet time with no distractions, no noise, it can be so rewarding in many ways. It's a brainstorming session with yourself. Open your mind when you have these quiet times and let the ideas flow.

    In one of the CD's that I listened to recently by Brian Tracy, he mentioned to do this for 30 minutes to an hour for your mind to get away from the clutter. Of course, you can't do this every day (or night). Try to schedule this time at least twice a month if possible.

    This "thinking time" can be very beneficial to your business, as well as every area of your life. Only think positive. Do not let negative thoughts take over at all.

    Once you start this thinking time, you may find yourself spending up to two hours sometimes. We have all heard that we only use a portion of our brain capacity. If we use more of our brain, it will open up so many more ideas and opportunities than we could ever imagine. Take your brain to the next level!


    Current Statistics

    According to the information in The Wedding Report, there will be an estimated 2,176,000 weddings to take place in the United States in 2010. From those numbers, there is an estimate of 54,297 weddings this year in the Dallas-Fort Worth-Arlington area, spending an average amount of $26,790 which equates to $1,454,616,630.

    Our six bridal shows bring in 8,000 brides which is 15% of the yearly weddings in the Metroplex. Based on just the average spending, this equates to over $200 million that our bridal shows bring to the local market!

    Thank you to all companies that participate in our shows! We work very diligently to make every year as profitable for you as possible. Keep up the good work!


    New Marketing Tool: "Face to Face" Interactions!

    www.savagechickens.com


    Plant the Seed, Help it Grow

    Spring has sprung and green thumbs everywhere are busy planting their gardens. It is so fulfilling to watch a plant grow from a tiny seed, but any good garderner knows that you must nurture each seedling to have a productive outcome. If one plants a crop of seeds and then leaves them to fend for themselves they will have mixed results. It's a gamble. Some of the seeds will take root, some will not. Maybe none will grow to their full capacity. But a garden that is properly cared for will have amazing results.

    The same is true when it comes to business leads. Too often when someone acquires a large amount of leads (from a bridal show, or elsewhere) they will put in one or two calls and then leave those "seedlings" alone to see what happens. They might get lucky and have some response, but if they continue to nuture and care for their leads for the long- haul, then they can assure themselves a bountiful harvest!

    Don't risk leaving your leads to the elements, give them the time and dedication they require and help your business grow!


    Testimonial

    "DirectBuy is North America's largest private buying service for families wanting to furnish decorate and remodel their homes without all the markup charged by retail stores. With millions of items for gifts as well as home remodeling from 700 namebrand manufacturers -at half the price of stores - we couldn't convince brides that we weren't some kind of furniture store even though we have a superb wedding program.

    In 2009 we heard about the Dallas Bridal Show and talked with an exhibitor that got 200 leads with just a modest booth. We went to the 2010 show and got nearly 400 leads that brought brides through our door about a week after the show. We anticipate a flood of new business!

    We have signed up for all the Bridal Shows, Inc shows and their home shows for 2010.

    We are pleased with the professional way the shows are handled, their prompt response to our questions and the service."

    Rich Koshner
    Sr. Director
    DirectBuy Sunnyvale (Dallas, TX)


    Naomi's Book of the Month

    This month's book selection is:



    Leadership from the Inside Out: Becoming a Leader for Life
    by: Kevin Cashman


    You may request a copy of my "Book Suggestions" at any time.

    Happy Reading!
    ~Naomi


    Bridal Show Schedule

    Fort Worth Bridal Show
    ** 13th Year **
    July 17-18, 2010
    Amon Carter Exhibit Hall

    Dallas Bridal Show
    ** 21st Year **
    July 31-August 1, 2010
    Dallas Market Hall

    Plano Bridal Show
    ** 21st Year **
    September 12, 2010
    Plano Centre

    Dallas Bridal Show
    ** 22nd Year **
    January 29-30, 2011
    Dallas Market Hall

    Fort Worth Bridal Show
    ** 14th Year **
    February 19-20, 2011
    Amon Carter Exhibit Hall

    Plano Bridal Show
    ** 22nd Year **
    March 13, 2011
    Plano Centre

    Fort Worth Bridal Show
    ** 14th Year **
    July 16-17, 2011
    Amon Carter Exhibit Hall

    Dallas Bridal Show
    ** 22nd Year **
    July 30-31, 2011
    Dallas Market Hall

    Plano Bridal Show
    ** 22nd Year **
    September 11, 2011
    Plano Centre


    Visit us on myspace!! In order to connect with brides we have joined countless others on myspace.com. Check out our pages using the links below:

    myspace.com/dallasbridalshow

    myspace.com/planobridalshow

    myspace.com/fortworthbridalshow

    Do you have a myspace account? Add us as a friend to keep the network growing!


    New Posters Coming Soon

    New Posters are being made for the Summer 2010 Bridal Show Season! If you are interested in receiving one or more posters, email [email protected] with the following information:

    Your Name:
    Company Name:
    Street Address:
    City, State, Zip:
    How Many Posters Needed:

    A sample picture of the poster is below.


    Quick Links...

    More About Us

    Newsletter Archives

    Wedding Professionals Business Conference

    Pictures from the Dallas Bridal Show

    Home Improvement Shows, Inc.

    American Trade Shows, Inc.

    Association of Wedding Professionals (AWP)

    Professional Wedding Guild (PWG)

    June Wedding, Inc. (JWI)



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    phone: (972) 713-9920