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Greetings!
Once again, summer is here! And with summer
comes more bridal shows! Oh yeah, and maybe a few
weddings too. ;-) We hope everyone is geared up for a
prosperous season and encourage you to join us in
an upcoming bridal show if you have not already done
so.
Exhibiting in the summer bridal shows gives you a
fresh lead source to work not only through the fall and
winter months but to start booking into 2009 as well.
Many of the brides in attendance are planning far in
advance. Give your company an edge by meeting with
brides face to face to show them how you can help
build their dream wedding.
Categories are closing, but there are several
openings remaining. So call us today to see which
opportunities are available to you for the Dallas Bridal
Show on July 12-13, the Fort Worth Bridal Show on
July 19-20, and the Plano Bridal Show on September
14.
| Register Early to Save Money! |
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Hopefully you have already marked your calendar for
the educational event of the year, the Wedding
Professionals Business Conference, on November
19, 2008.
What you may not realize is that by registering early
you save $20 per person! We are currently taking
reservations for the event and since we know how
busy
summer can be for everyone in the wedding industry,
we
encourage you to go ahead and purchase your tickets
before prices go up!
Register your entire staff to attend today!
Over the next couple of weeks we will solidify the
conference schedule with seminar speakers and
topics. In the meantime, take a look at some of the
exciting speakers already lined up:
- Jane Salos, An Elegant & Royal
Wedding
"The
Power of Positive Thinking"
- Jeff Crilley, author of Free
Publicity
"Marketing Without Money"
- Naomi Hulme, Bridal Shows,
Inc.
"Exhibiting
101"
- Margaret Lake, Margaret Lake
Photography
"Networking"
- Shama Hyder, After the
Launch
"Facebook
Fortunes"
- Linda Rollins, Rollins
Rules
"Cooking Up Customer Service"
- Tim Chisum, Perfect Wedding
Guide
"Chasing
Leads"
- Jean Hammer, Uniquely
Kneaded
"Stress
Management"
- Jeff Klein, Klein Creative Advertising
"References vs. Prospects"
- Sarah Zink, Sarah Zink Business
Training
Topic TBD
- Linda Bingham, A Gathering of Hearts
"Stop Chasing Your Comfort Zone"
Don't miss out on the opportunity to hear some
fabulous seminars, meet with the exhibit floor, and
network with fellow professionals. Save money, and
register today!
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| Correction from April Newsletter |
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It has come to our attention that the link to view photos
from the Exhibiting 101 seminar was not working in
the last newsletter. Below you will find the appropriate
link to view the pictures.
Thanks again for all who made the Exhibiting 101
seminar at the Special Moments Chapel in Lewisville
such a great event!
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| Exhibiting 101 Testimonial: Never Give Up! |
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We have been encouraged to hear so many great
things from last month's Exhibiting 101 seminar and
continue to get testimonials! The following letter is
from Exhibiting 101 attendee, Sheila Williamson with
Tea N' Mystery.
After reading this testimonial, hopefully there will be
no denying the benefits of networking and learning
through such events, and you will be encouraged to
book your attendee reservation for the upcoming
Conference!
Bonnie and Naomi,
I am so sorry it has taken me so long to write this,
but, nevertheless, it still comes from the heart!
At the Exhibiting 101 Workshop, several wonderful
things happened to me that I wanted to pass along to
you both!
- Carolyn (the host) became interested in my
business because of the referral from Naomi and has
booked a Murder Mystery on July 12.
- Rebecca of Anna Skye custom invitations has
become interested in my business and we are going
to be working on a joint venture,
www.bridalteaparty.com
- Naomi gave some tips about following up on
leads and how not to give up on brides or customers
in general until they tell you to quit calling!
A few weeks before that, a customer had called and
spoken with my husband about being interested in a
graduation tea party. Of course, I called this person
several times, never reaching her except for her to say,
it was inconvenient and she would call me back. Of
course, she never did! The next day or so, after the
workshop, I was organizing my desk, found her
number, and decided to call her once more. Of
course, I got her answering machine and I promptly
threw the note away.
Within, five minutes, the customer called back and
apologized for not ever calling me and still wanted me
to cater this party. As luck would have it, we were
available on the date she had in mind, and she paid
me a deposit immediately! I hired my staff, planned,
shopped, and prepped. When the day arrived, she
called just to make sure we were still coming! I
assured her we would be there momentarily and then
we proceeded to get lost. When we called again to get
directions, she was apologetic again because the
street sign was down. When we arrived a few
moments later, it was to a 350 acre multi million dollar
property unlike any other I had ever been to. The
customer was lovely, the guests were so appreciative
and we have already received a new booking from that!
There is no telling how much business we will
gain from this job, which, I had already given up on
before I made the last ditch effort call.
THANK YOU NAOMI!!!
Sheila Williamson
Tea 'n Mystery
Catering Elegant Affairs
We all know how trying it can be to keep after a
particular lead... but throwing out a lead could
potentially cost your company tons of business! Never
give up and keep your follow up consistent, who
knows where your persistence may lead you!
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| Plano Chamber of Commerce Ribbon-Cutting |
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Although we have been represented at chamber
meetings for the Plano Chamber of Commerce for
several months, on May 14th, Bridal Shows, Inc. was
officially inducted into the chamber through an on-site
ribbon-cutting.
Members from the chamber gathered at the Bridal
Shows, Inc. office in Addison to network and witness
the Ribbon-Cutting Ceremony. Thank you to the
following vendors for helping us host the event:
- Delicious Cakes -- delicious cake featuring the
Bridal Shows, Inc. logo
- C's Florist -- three beautiful arrangements to
brighten the office
- Balloons by Design -- two balloon arrangements
to greet guests at the door
We look forward to continuing our relationship with the
Plano Chamber and hope to see many of you there as
well!
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Naomi's Notes: "Changes for Positive Results"
by: Naomi Hulme |
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We are all going to experience lots of changes in
any business, especially over the long-term. Changes
can open doors and create other opportunities.
Sometimes changes happen out of our control.
We have a choice in how we handle this. It is up to us
individually to keep a positive attitude and continue to
move forward to create positive results. This can also
help you in generating great new ideas.
Other times change is in our control and is a
necessary thing. We might have to make many tough
decisions that affect so many to keep things
positive.
Continually evaluate every aspect of your business
to see what positive changes can be made. Some of
the main components of your business to evaluate
are:
- Marketing and Advertising to get the best cost per
lead.
- Profits and Cutting Costs
- Reduce Risk and Loss
- Training and Coaching Staff
- Customer Benefits
- Customer Service and Value
- Product Improvements
- Using New Technology
- Personal Improvement
We should look at change as a good thing and
open our eyes to new directions. Welcome change
into your business. It is often a blessing in
disguise.
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| Paul Salos on America's Got Talent! |
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PAUL SALOS was the BIGGEST WINNER with
his "Tribute to Sinatra, The Man & His Music" at 11:00
A.M. Thursday March 6, 2008 at the Majestic Theater in
Dallas, Texas.
When Paul started singing, 1200 plus people in
attendance got on their feet and started applauding.
When he finished the song there was the loudest roar
of appreciation, a standing ovation and the entire
audience chanting "Vegas, Vegas, Vegas!!!"
The three judges all gave Paul very high
compliments: "We have had a lot of people that said
they sing like Sinatra, but you have the mannerisms,
the style, the phrasing and most of all the VOICE! You
were wonderful, superb and the best Sinatra we have
had on the show. You are going to Las Vegas!!"
The show will be video taped for National TV from
Las Vegas from May 10 through May 16, 2008. The
show
will air June 17, 2008.
Go to
America's Got Talent for more information.
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| Referrals Anyone? |
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Is there a business you work with that has really made
a positive impact on your company? Do you know of a
vendor that helps small businesses and would like to
introduce them to other business owners in our
industry?
If so, please let us know so that we can talk to them
about exhibiting in the upcoming Conference! Or have
them contact Bonnie Crumpton at 972-713-9920 ext.
106 or bonnie@bridalshowsinc.com.
Thank you for your help in growing our industry!
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Stop Chasing the Clock
by: Sarah Zink |
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The following article regarding Time Management is
by one of our upcoming Conference Speakers, Sarah
Zink, of
Sarah Zink Business Training.
It's time to take control of your time! And if you're a
business owner that means you have to organize your
time and find the sources of information that get you
what you need to know NOW.
If you're a business professional working for a
company, that means that you have to organize your
time and find resources that help you get and
stay focused.
Who ultimately owns your time?
Think about a given day for yourself. If you're like
most people, you are behind from the moment you get
up to the moment you go to bed. In addition to that, the
number one reason that many people have trouble
sleeping is that they lay awake thinking about all the
things they didn't get done that day, or all the things
they have to do the next day.
Depressing, isn't it? But it doesn't have to be that
way! Years ago, I heard a saying that has
revolutionized the way I think about my time and my
choices: "Take Control of Your Destiny,
or Someone Else Will." It's as true for you as it is for
me. Your time is YOURS, and to re-take ownership of
your time you have to stop the madness that takes
place in any given day.
How to Manage Your Time:
Cost Your Time: Figure out what each
hour costs you. The next time you want to spend time
on a task, you'll consider the cost.
Chart Your Time: Plan your day, or
everyone else will! Block out two or three times a day
to check and return voicemails and emails (rather
than as they come in), block out time to do that report
you hate (first thing in the morning is best), and block
time to take breaks.
Control Your Time: Be aggressive about
managing your time! You must mentally prepare
yourself to say "no" or "not now" to your friends, family
and co-workers. Like a diet, people will want to get you
off-track, but like a diet, only YOU keep yourself on
track.
Concentrate on Results: As you manage
your time, focus on results. What is it going to take to
get you where you want to be? Make time every day to
take actions that move you toward your goals.
Use a Clock and Calendar: When you find
yourself challenged to finish tasks, begin by assigning
priorities by date. Always ask: "When's it due?" That
will help you put things in order by due date.
This article is from the February 08 issue of Sarah
Zink's
newsletter, "Think Zink." To learn more about Sarah,
click here.
Naomi's Book of the Month
This month's book selection is:
Fish!
Sticks: A Remarkable Way to Adapt to Changing
Times and Keep Your Work Fresh
by: Stephen Lundin, John Christensen, & Harry
Paul
You may request a copy of my "Book Suggestions"
at any time.
Happy Reading!
~Naomi
Happy Mother's Day!
To all the mothers out there, including my own
(love you mom!), we hope you had a blessed Mother's
Day. To celebrate motherhood, we've included some
fun quotes. Enjoy!
"A mother is a person who seeing there are only
four pieces of pie for five people, promptly announces
she never did care for pie." ~Tenneva Jordan
"All women become like their mothers. That is
their tragedy. No man does. That's his." ~Oscar
Wilde, The Importance of Being Earnest, 1895
"A man's work is from sun to sun, but a mother's
work is never done." ~Author Unknown
"A man loves his sweetheart the most, his wife the
best, but his mother the longest." ~Irish Proverb
"When you are a mother, you are never really
alone in your thoughts. A mother always has to think
twice, once for herself and once for her child."
~Sophia Loren, Women and Beauty
Bridal Show Schedule
Dallas Bridal Show
** 19th Year **
July 12-13, 2008
Dallas Market Hall
Fort Worth Bridal Show
** 10th Year **
July 19-20, 2008
Amon Carter Exhibit Hall
Plano Bridal Show
** 19th Year **
September 14, 2008
Plano Centre
Dallas Bridal Show
** 20th Year **
January 24-25, 2009
Dallas Market Hall
Fort Worth Bridal Show
** 11th Year **
February 21-22, 2009
Amon Carter Exhibit Hall
Plano Bridal Show
** 20th Year **
March 8, 2009
Plano Centre
Dallas Bridal Show
** 20th Year **
July 11-12, 2009
Dallas Market Hall
Visit us on myspace!! In order to connect with
brides we have joined countless others on
myspace.com. Check out our pages using the links
below:
myspace.com/dallasbridalshow
myspace.com/planobridalshow
myspace.com/fortworthbridalshow
Do you have a myspace account? Add us as a
friend to keep the network growing!
New Posters Are Here!
If you would like to display
our Summer 2008 Schedule Poster, email
info@bridalshowsinc.com with the
following information:
Your Name:
Company Name:
Street Address:
City, State, Zip:
How Many Posters Needed:
A picture of the Summer poster is below.
Motivational Messages
"Neglected customers never buy; they just fade
away."
~Elmer G. Leterman
"The only way to know how customers see your
business is to look at it through their
eyes." ~Daniel R. Scroggin
"It is not your customers' job to remember you. It is
your obligation and responsibility to make sure they
don't have the chance to forget you." ~Patricia
Frip
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