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Heidi Matheys Joins Ashland as VP Global Brands
Chevron Intros HiPo Hydraulic Fluid
Haag Moves Up to VP at Moore
PQIA Says it'sTime to "Stop the Slop"
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JobbersWorld Reaches Out to Over 10,000 Professionals in the Lubricants Business



JobbersWorld Archives


October  2,  2012





Heidi Matheys Joins Ashland as Vice President, Global Brands

Ashland Consumer Markets, a commercial unit of Ashland Inc., announced that Heidi Matheys has joined the company as vice president, global brands.


Matheys will be responsible for leading brand management, strategy, marketing and consumer research for the Valvoline™ family of branded products, which includes Valvoline NextGen™ motor oil, the first motor oil that's 50 percent recycled oil and 100 percent Valvoline protection. She will report to Sam Mitchell, senior vice president and president, Ashland Consumer Markets,


"We're thrilled to have Heidi join our Valvoline team," said Mitchell. "I am confident that Heidi's global brand management expertise and leadership skills will have a positive impact on our DIY business, the Valvoline brand and overall product portfolio mix."


Matheys most recently served as senior global marketing director, DAILIES TOTAL1* at ALCON, a Novartis Company, where she was responsible for all aspects of the new brand development and the global product launch. Previously, she was global marketing director, Fashion Wear and led several global color contact lens product launches as well as strategic planning and marketing for the Freshlook* brand. Prior to ALCON, Matheys spent five years at Johnson & Johnson Merck and McNeil Consumer and Specialty Pharmaceuticals managing a variety of brands including Pepcid*, Mylanta,* Mylicon*, Motrin IB*, and product innovation on Tylenol*. Matheys' other experience includes account management at Young & Rubicam Advertising on the Lincoln Mercury business and media buying/planning for a number of automotive dealers and associations at Graham Advertising.


Matheys earned a bachelor's degree in journalism/advertising from the University of Missouri and an MBA from The Wharton School of the University of Pennsylvania.


Chevron Announces New Premium Hydraulic Oils That Deliver Fuel Costs Savings and Enhanced Productivity

Chevron Lubricants introduced three new premium hydraulic oils at MINExpo in Las Vegas, NV. Clarity® Synthetic Hydraulic Oil AW, Rando® HDZ and Rando® HD Premium Oil MV offer multi viscosity or high viscosity index (VI) formulations that deliver fuel cost savings and increases in productivity when compared to conventional monogrades. The new premium hydraulic oils feature improved oxidation and shear stability-versus conventional monogrades-which deliver robust protection to hydraulic pumps.


Chevron says, Clarity Synthetic Hydraulic Oil AW (ISO 32, 46, 68), provides excellent performance in low temperature climate, and is designed to give maximum protection to both mobile and stationary vane-, piston-, and gear-type hydraulic pumps in high-performance applications as well as in environmentally sensitive areas. The oil has a high viscosity index to improve hydraulic response time and increase operating temperature range. In field trials, Clarity Synthetic Hydraulic Oil AW has proven to reduce fuel consumption by improving overall hydraulic pump efficiency by up to 8 percent. By improving pump efficiency, it also showed a potential gain of 5-25 percent increased productivity depending on usage environment.   


Whereas the ink speaking about the advantages of Clarity Synthetic Hydraulic Oil is interesting stuff, Edgar Hansen, deck boss and chief engineer of the fishing vessel Northwestern (featured on the Discovery Channel's "Deadliest Catch")
brings it to life on Youtube.



Haag promoted to President of Moore Oil

 Moore Oil Company, Inc., a distributor of oil, petroleum and chemical products, has promoted Andrew Haag to president, effective Oct. 1st. He spent eight years working in operations for the company before taking over as vice president of marketing in 2011.

Andrew will succeed his father, Scott Haag, as president and represents the fourth generation of his family to work in the oil and petroleum distribution industry. Scott Haag will stay on as CEO and chairman of the company's board of directors.

"Our company's focus has been, and will remain, to match our products and service with our customers' goals of maximizing profits and lowering total costs, along with providing the tools and support for our employees to exceed our customers' expectations," Andrew Haag said.

Moore Oil Company operates three locations serving Wisconsin, Upper Michigan and Northern Illinois, and has grown over the past 35 years as a distributor of petroleum products from companies including ExxonMobil, Valvoline, Petro Canada, Cam 2 and MooreFlo.


Universal Lubricants Partners with Interstate Distributor Company
  A Top 100 For-Hire Carrier Now Uses ECO ULTRA®


Universal Lubricants® (UL), a manufacturer and distributor of premium lubricants, announced today a business partnership with Interstate Distributor Company (IDC). Under the agreement, IDC has converted its trucking fleet of over 1,300 units to the ECO ULTRA® engine oil line. IDC's fleet features state-of-the-art, fuel-efficient technologies that minimize environmental impacts while also maximizing economic benefits to the company. IDC selected ECO ULTRA because it helps address both priorities.   


ECO ULTRA is an American Petroleum Institute (API) licensed line of automotive and industrial lubricants that rely on used oil as feedstock to its re-refinery that produces top quality sustainable base oil. ECO ULTRA meets Original Equipment Manufacturers' (OEM) specifications and Society of Automotive Engineers (SAE) requirements. It's increasingly being selected as the motor oil of choice for a growing number of transportation fleets across the country.   


"IDC is approaching its 80th anniversary, and today our goal is to be not just one of the oldest trucking companies in America, but also the best trucking company in America," said Mark Forbes, IDC's fleet procurement manager. "We're renewing our focus on doing what's best for our drivers, the environment and the communities we drive through and serve. And so, after IDC's independent testing showed that ECO ULTRA offers optimal engine protection, along with the clear environmental benefits that come from using re-refined oil, we will rely on it to lubricate our new tractors--a significant capital investment. ECO ULTRA is a part of IDC's plan to make our green trucks even greener."   


"IDC has an admirable vision of operational excellence," said John Wesley, UL's chief executive officer. "For example, the decision to use ECO ULTRA in its fleet will deliver significant benefits. With each tractor's average 12 gallon oil change using ECO ULTRA, IDC will save America from needing to import or extract 24 barrels of crude oil for the manufacture of lubricants. On its own, that's a significant difference. But as a leading transportation provider, IDC's decision to opt for energy conservation and performance choices will have a ripple effect that spreads throughout the trucking industry. Imagine the national impact as trucking fleets across the country see the strategic, economic, energy conservation and environmental protection value of following IDC's example."


PQIA Says it's Time to "Stop the Slop"

In a Call to Action, the Petroleum Quality Institute of America (PQIA) Puts its Foot Down on Harmful Engine Oils Sold in Illinois, Michigan and Wisconsin.



The Petroleum Quality Institute of America completed a tour collecting engine oils and transmission fluid samples in Illinois, Michigan and Wisconsin. Whereas the results of its testing will be published in a few weeks, PQIA says it feels a "sense of urgency to advise consumers about the proliferation of engine oils on the shelves in these states that can cause serious harm to your engine."      


In an open letter to the Attorney Generals in Wisconsin, Michigan, Illinois, the Illinois Environmental Protection Agency, the movers and shakers in consumer affairs, the big wigs at the Chicago Sun Times, the Journal Sentinel, the ABC 7 i-team, WMTV, 620 WTMJ, Newsradio 950, WKOW, and other media outlets, PQIA asks for help to "Stop the Slop" from being sold to consumers.      


  Click here and read on



CITGO Lubricants is looking for Sales professionals to join our region sales force that are ready to take the next step in their career.  We are looking for leaders that have a proven track record of building new business by taking control (responsibility) of the sales cycle, providing excellent customer service and solution based selling. This is a dynamic position for self-starters selling CITGO, Clarion, Mystik and MileMaster brands to all classes of trade.


Markets: Atlanta, Memphis, Little Rock AR., Portland, OR, Seattle.


Go to click on careers for more info.






Amber Resources, a leading petroleum distributor in Southern California is seeking experienced and talented lubricant sales representatives to join our team.  Successful candidates must be skilled in industrial or passenger car market segments and be able to aggressively grow sales in the market.  Commission + car allowance, fuel card and cell phone.  


Please email resumes to or fax to Kerry Cashman at (562) 628-9798.







IT Software Support Associate


RelaDyne, Inc., Cincinnati, Ohio, is a leading supplier of comprehensive equipment reliability products and value added services. Our long heritage in the Automotive, Commercial and Industrial markets brings more than 225 years of combined expertise. We improve the reliability of our customer's equipment and have built our business around being a reliable business partner.


Position: Software support associate to provide general IT support for the company's user community and install ERP software as required.


Qualifications: Must demonstrate proficiency and/or experience & abilities in: Sage software 4.X; report creation using Crystal, SQL, Excel, Sage MAS Intelligence; Lubricants & Fuel distribution industry experience; solid understanding of business accounting and finance. Travel as required for ERP implementations (10% - 50%).


The ideal candidate will provide excellent customer service, demonstrate a consistent positive attitude, possess excellent interpersonal & problem-solving skills, manage to deadlines & changing priorities, work well under pressure, and have excellent verbal and written communication skills.

For additional information and/or to apply for the role, submit resume, references and salary requirements to:







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