According to a recent press release, Jimmie
Johnson is helping Quaker State Launch its
New DURABLE OIL POSITION.
To draw attention to the launch of its new
brand positioning, Quaker State is kicking
off a campaign to identify "The World's
Worst Commute." The winner of
the video-submission
contest will receive a once in a lifetime
ride to work with a very special chauffeur:
Jimmie Johnson, only the second driver in
NASCAR history to win three consecutive
Sprint Cup Series championships.
Okay, okay, enough of that... because
although you can read more about Quaker
States "World's Worst
Commute" marketing campaign by going to the
QS link below, the
real question on
the minds of many is, "how do Quaker State and
Pennzoil's synthetic engine oils compare to
that of Mobil 1?" Are they "4x better," "8x
better", or just the same as Mobil 1 in the
Sequence IVA test?
Valvoline was first to say
its SynPower has "four times better wear
protection than Mobil 1" (based on the
industry standard Sequence IVA test). Then,
based on the same test, Castrol announced
during the Super Bowl that it "provides 8X
better wear protection than Mobil 1 5W-30."
So the big questions many are asking are:
How do Pennzoil and Quaker States
synthetics stack up to Mobil 1?
And... maybe more importantly, many are
asking "is it true that Valvoline and Castrol
are so much better than Mobil 1 in the
Sequence IVA test." And moreover, if true
"what does
this test really mean in terms of engine oil
performance?"
