| TIME IS GETTING NEAR 
            September 19th is almost here!...The Pacific 
Oil 
Conference and Jobbers World joined 
forces to include a comprehensive program for all 
lubricant distributors at this years POC conference in 
Reno on September 19. The lube session and 
section of the conference is the First 
Truly Independent Conference and Trade Show 
For and About U.S. Lubricant Distributors.
BOOTHS ARE STILL AVAILABLE ON THE TRADE 
SHOW 
FLOOR FOR THOSE INTERESTED IN DOING BUSINESS 
WITH LUBRICANT DISTRIBUTORS!
             
            TO ATTEND THE LUBRICANT SESSION OR SECURE 
A 
BOOTH AT THE SHOW, CONTACT: Robin Rinehart
Sales, Marketing and Conference Manager
916-646-5980
             
 
    
        | The State of the US Lubricants Business and Strategies for Success - 8:30 a.m. - 9:15 am |  
        |   
        Presented by Thomas F. Glenn
President of Petroleum Trends Intl. and Publisher of 
Jobbers World
         
        Tom Glenn, president of Petroleum Trends 
International, Inc., is a well-known industry thought 
leader who is published monthly in columns with 
Lubes 'n' Greases magazine and Jobbers World. In 
addition, his papers and articles have been published 
in Gas-to-Liquids News, NLGI Spokesman, and other 
lubricant-related trade journals. Glenn has also 
presented and moderator at NPRA, ILMA, STLE, ICIS-
LOR and other industry trade meetings and 
conferences.
         
        Tom will present a talk on The State of the US 
Lubricants Business - Threats and Opportunities and 
provide and an independent analysis of supply and 
demand 
dynamics in the US lubricants business. Includes a 
demand forecast, and outlook for lubricant 
manufacturers and marketers (majors, independents, 
distributors), and insights and information on growth 
opportunities.
         
        
         |  
 
    
        | Hybrid Mergers - 9:15 a.m. - 10:00 am |  
        |   
        Presented by Francis O. Bologna is a CPA, and 
one of 
the five founding partners of his own CPA and 
Consulting firm.
         
        Within the industry, it’s being said, “If you’re not 30 
million or 50 million gallons real soon, you’re gone.”  
It’s being said, “If you don’t market a million or more 
gallons of lubes, you’re gone.”  Some are 
saying,  “Who cares what they say, when do we get, 
our say?   We say, “We have been in this industry for 
years, and don’t want to leave.  We’re second and 
third generations and we don’t want to go.  Is there 
a way to stay?”
         
        YES!  Come and learn how a Hybrid Merger may be 
your’s and another jobber’s perfect solution.  A 
nationally recognized industry presenter and CPA will 
visit with us on the intricacies of a Hybrid Merger.  
We will discuss what the most sensitive issues are 
and how to negotiate them in order to assure 
success.   We will discuss structure of new entity, 
operational issues, challenges that will need to be 
addressed and agreed upon.   We’ll establish what 
are the critical success factors management will 
need to address.   We will discuss the single biggest 
burning issue both jobbers have on their mind,
what if this doesn’t work?   This program is a must 
for any jobber who is wrestling with defining their 
future.  Why not come and see how you can 
shape it!
         
        Francis speaks professionally and has presented 
financial management workshops to thousands of 
owners and managers of independent companies.  He 
has served as an adjunct faculty member of:  Exxon’s 
Tiger Tech National Training Center, Chevron 
University, Shell Oil Products, Citgo Presidents’ 
Conference and Sun Oil’s National Jobber Programs.
         
        
         |  
 
    
        | Growth through Acquisition -The fast track to Success - 10:30 a.m. - 11:15 am |  
        |   
        Presented by Kevin Fiala, Principal at Bywater 
Inc.
         
        As petroleum marketers approach the year 2006, 
many continue to look for ways to expand their 
businesses and improve their bottom line. Proactive 
marketers are formulating strategies for growth that 
will keep them competitive for the years to come. 
One key strategy to consider is growth through 
acquisition. For companies with good financial 
resources, growth through acquisition offers several 
advantages, including increasing gross profits, 
gaining market share, supporting activities of other 
divisions in the company, and adding top 
management to the company team.
         
        Mr. Fiala will provide insights on how to develop an 
acquisition strategy and then overview the process 
to execute on that strategy.
         
        Kevin Fiala is a Principal at Bywater Inc. and leads 
Bywater's Corporate Development Services (CDS) 
practice, which advises clients on merger and 
acquisition activities. Bywater CDS specializes in 
providing manufacturers and distributors of 
lubricants, fuels, and related products and potential 
investors with the services they need to complete 
small- to mid-sized acquisitions, divestitures, 
alliances and private equity financings. 
Kevin also authors the Acquisitions Corner column in 
Jobbers World.
         
        
         |  
 
    
        | Managing To Grow Your Sales in Lubricant Distribution - 11:15 a.m. - 12:00 pm |  
        |   
        Presented by Scott McLoughlin Principal at Sales 
Training Systems in Princeton, NJ
         
        Growth and Sales take center stage, nothing 
happens until a sale is made.  That simple point 
underlines the critical importance of sales to any 
company who wants to “Fuel its own Independence”.
         
        As the economy emerges from its three-year 
slumber, pressure builds for companies everywhere to 
reinvigorate their growth as they strive for high 
performance. The most critical component of that 
engine is the sales force which, more than any 
function, often means the difference between 
capitalizing on growth opportunities and or accepting 
the scraps left behind by the market leaders.
         
        Every business plan "assumes" a certain amount of 
sales, but that assumption is the tipping point. 
Without sales, the entire business model is an 
exercise in frustration. Sales manager must not only 
understand the sales process, but also embrace the 
fact that the ability to sell is the single most critical 
success factor of any company.
         
        Sales Training Systems is an affiliate of DEI 
Management with vast experience in working with 
Business to Business (B2B) clients who want to 
develop their sales force. Scott McLoughlin has a 
proven sales management track along with expertise 
in the field of petroleum products where he acted as 
Interim VP of Sales for several major petroleum & 
lubricants distributors.
         
        
         |  
 
    
        | Achieving Sales Results:  Getting the Most from Your Sales Staff - 12:15 p.m. - 1:00 pm |  
        |   
        Presented by Maura Schreier-Fleming, Author of 
REAL-WORLD SELLING and President of Best@Selling, 
a sales consulting and training company based in 
Dallas, Texas.
         
        If you are a sales manager you play a key role in 
helping your sales team to reach their sales goals.  
You have many choices on how to implement your 
role as sales strategist and motivator.  Some 
strategies on who, what and how to sell can increase 
your staff's productivity, your profits and overall 
sales. Less strategic choices will produce far less.  In 
this presentation you will learn the strategies to be a 
successful sales manager and how to manage your 
sales team to generate increased sales.
         
        Maura Schreier-Fleming (www.BestatSelling.com) is a 
versatile, results-oriented speaker, trainer, writer and 
consultant.  She works with numerous clients, 
including those from the Fortune 500 as well as 
individuals, to improve sales performance. She is the 
author of Real-World Selling for Out-of-this-World 
Results and writes several selling columns including 
Jobbers World.
         
        
         |  
 
    
        | Is It Time For A Wake Up Call? - 1:15 p.m. - 2:00 pm |  
        |   
        Presented by Ed Runner, founder and president of 
E. C. Runner & Associates
         
        Ed is known nationally for his expertise in sales 
channel performance and improving customer loyalty. 
For the last twenty-one years, Ed has led a three 
day seminar for manufacturers on managing the 
industrial distributor sales network. Over the years, 
more than 4,000 sales managers have attended 
these popular sessions.
         
        Ed will discuss such important issues as: 
How does distributor channel success in the lubes 
industry compare with other industries? What critical 
decision do lube distributors have to make today? Do 
suppliers need more pages in their playbook? Should 
distributors be more accountable and pro-active to 
survive? What do suppliers and distributors need to 
know today about selling "multi-channel" to be 
successful?
         
        
         |  
 
    
        | Transactional Excellence in Lubricant Distribution - 2:00 p.m. - 2:45 pm |  
        |   
        Presented by Tom Mangano President of Rax 
Inc.
         
        Tom Mangano will present a focused look at how 
lubricant marketers achieve transactional excellence 
in warehousing, truck maintenance, human 
resources, and back-office hardware and software 
management. Such issue as retiring assets vs. 
constant repairs on trucks, part- time, overtime, and 
seasonal employment, warehousing, and other 
operational issues will be discussed. In addition, 
there will be time available for Q&A to discuss the 
specific needs of individual lubricant marketers.
         
        Tom has been writing software for the Petroleum 
industry since 1982. He has developed software for 
lubes, lights, home heating oil, and card lock 
companies. In 1997 he was hired as a consultant to 
purchase software for a local lubes distributor. After 
an extensive search, and the release of MS Window, 
he determined that he could "build a better mouse 
trap". He worked closely with 3 local companies to 
develop Visual Supplier. After two and a half years, 
his first client went live. Since then, his company, 
Rax Inc. has added over 70 accounts.
         
        
         |  
 
    
        | Success at Private Labeling-The Do's and Don'ts - 2:45 p.m. -3:30 pm |  
        |   
        Presented by Lawrence A. Read    Chairman, 
Chief 
Executive Officer and President of Lube Management 
Corporation, Inc. (LMC); and Chief Executive Officer 
of North American Lubricants Company (NALC)
         
        Larry will discuss the Do's and Don'ts of private 
labeling. How to Increase your bottom line using 
private labeling with out falling into the trap of the 
Old Business Model. The Industry is going through 
dynamic changes, be sure you hear this interesting 
assessment of how the PCMO model has changed.
         
        Lawrence A. Read is the Chairman, Chief Executive 
Officer and President of Lube Management 
Corporation, Inc. (LMC); a retail chain of automotive 
centers from 1986 to the present.  He is also the 
Chairman and Chief Executive Officer of North 
American Lubricants Company (NALC), a passenger 
car motor oil manufacturer and reseller in 36 states.
         
        LMC’s subsidiary Oil Changers, Inc. is an Inc. 500 
Company recently selected as the 20th fastest 
growing privately held company in America.   Since 
opening its first facility in September of 1986 with 
five employees, Oil Changer now employs more than 
500 people and operates 40 stores in the California 
market.
         
        
         |  
 
    
        | Managing Costs and Optimizing Efficiencies for Lubricant Distributors - 3:45 p.m. - 4:15 pm |  
        |   
        Presented by: Ken Gunn President Caliber 
Consulting
         
        Ken will address several critical issues in lubricant 
distribution; starting with defining your costs. 
Because, what gets measured, gets done-managed! 
In addition he will address how lubricant marketers 
can utilize existing software applications completely-
not just the single problem area, and the savings in 
effective inventory mgt: Cycle, monitoring, 
repackaging, reordering and your customer's 
inventory. Ken will also present practices and 
principles on the best way to take an order to save 
time and also get add on sales. Ken says, "It's about 
Swinging the bat!! Increase your odds for greater 
success!!"
         
        Ken is a 20-year-plus veteran of the petroleum 
industry and consults as an "operational and 
organizational internist" assessing a distributor's cost-
 effective use of three assets: people, time and 
technology. Diligent management of all three assets 
in day-to-day business is becoming more important in 
the evolving marketplace of super jobbers, industry 
consolidation, increasing customer expectations, 
shrinking margins and technology advances.
         
        
         |  
 
    
        | Benchmarks in Lubricant Distribution and Closing Comments - 4:15 p.m. - 5:00 pm |  
        | 
        Presented By Thomas F. Glenn, President 
Petroleum Trends Intl. and Publisher of Jobbers 
World
         
        
         |  
 
    
        | SIGN UP FOR THE CONFERENCE AND TRADE SHOW TODAY |  
        | 
        
        	| 
                TO ATTEND THE LUBRICANT SESSION OR SECURE 
A 
BOOTH AT THE SHOW, CONTACT: Robin Rinehart
Sales, Marketing and Conference Manager
916-646-5980
                 
            
            
            
            
             |  |  
 | 
    
        | FEATURED VIP CONFERENCE SPONSOR |  
        |  K2M features interactive sales scenarios to help your 
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        Lubrizol Knowledge 2 Market (K2M) Learning Services 
Arms Salespeople with Technical 
Information, Selling Skills Needed for Success
         
        See Lubrizol's K2M at the POC Tradeshow: Visit 
Booth #1003 at the top of Lube Alley 
         
        For more information, contact Lubrizol K2M at 866-
289-4853 or 
visit the link below.
        Find out more.... |  
    
 
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