Nenni and Associates
Lighting Industry 
January, 2012 - Vol 1, Issue 2
In This Issue
New Website!
Earth Phosphorus Shortage
More than a Placement Firm.
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Greetings!

Only two weeks into the New Year, and we are off and running at Nenni and Associates.  As of last week, we launched our new website, introduced additional services within our portfolio, and added several new associates.  As the year progresses, we look forward to sharing information with you.  We would like to hear what's is going on with you and your business.  So feel free to reach out to us by replying to our newsletter blog, or through the website!  We look forward to working with you in 2012!

John Curcio
Vice President
Nenni and Associates Launches New Website!!
 
website snapshot 1As of January 3rd, Nenni and Associates launched a new website.  The website is a more interactive solution to defining our brand, our products, and our services.  Although we are still refining areas of the site, the majority of content, including current opportunities and news are up and running.  The site will be changing frequently with new content and news throughout the coming months. Utilize it as a conduit to what's new at Nenni and Associates.  Take a look at the website and let us know what you think. 

Rare Earth Phosphorus - Crisis or Non-Issue?
 

phosphorus lightingIt has been just over six months since lighting manufacturers worldwide learned that the rare earth phosphors needed to manufacture fluorescent lamps are becoming an increasingly rare resource. With China controlling over 95% of rare earth phosphors, they dictate the availability of the resource.

 

The initial reaction was one of concern for some, yet I was surprised by the lack of panic we were prepared for. In communication with sales and sales management from the manufacturer level, it seems as though, while concerned with customer reservations about increased prices, they were confident that the problems they would face would be industry wide, and adaptations would be similar across the board.

 

Astoundingly, even less concern was voiced from the lighting contractor and retrofit world. They didn't seem to be concerned at all, citing that even with the increases they can still demonstrate a quick ROI to their customer base. These are the initial reactions and observations from June of 2011, but has this changed 6-7 months later?

 

Personally, I am still not seeing the state of panic originally forecasted from any of the channels within the industry. I believe that the lack of concern is mainly due the industry's ability to adapt to market by recycling rare earth phosphors and the increased momentum in developing LED lighting. As today's industry experts, I ask for your thoughts. Do you believe that China's control of rare earth phosphors is truly detrimental to the lighting industry, or just the push we needed to truly develop and implement LED into the new way of the lighting world?

 

Jim Schafer

National Account Consultant, Lighting and Retrofit

 

Respond with your thoughts

Nenni and Associates - More than an Executive Placement Firm.
Business people team 
For over a decade, Nenni and Associates has been known for their Executive Placement Services.  But did you know that Nenni and Associates does a lot more?  Nenni and Associates has launched a myriad of services from consulting services to organizational development to leadership development and coaching.  Go to our website and see all the different services that Nenni and Associates has to offer across multiple industries, globally.