Alliance for Biking & Walking's Streetside E-Newsletter

Issue 20, November 2010

In This Issue
Nominations Now Open for 2011 Advocacy Awards
New Winning Campaigns Launched in Oakland and Burlington
The Alliance is Hiring
New Discounts for Alliance Members
Don't Miss out on Mutual Aid Calls
Next Federal Policy Call: November 18
Alliance Welcomes New Research Assistant
Help Us Celebrate our Anniversary by Renewing Your Support
Welcome to (Another!) Fall Intern
Alliance Member News
Nominations Now Open for 2011 Advocacy Awards

kate_recentKate McCarthy's work behind the scenes is a key reason the San Francisco Bicycle Coalition is among the nation's most powerful advocacy organizations.

Because of Kate's efforts, SFBC has a gigantic membership that provides 60 percent of the group's revenue. Because of Kate, many of those 11,000 members are also engaged and enthusiastic volunteers. 

Because her colleagues recognized her incredible talents and submitted a nomination, Kate was honored with a 2010 Advocacy Award from the Alliance for Biking & Walking.

"Being honored with the Susie Stephens Joyful Enthusiasm award was a truly proud moment for me, like winning an Oscar for bicycle and pedestrian advocacy," Kate says.

Who in your community deserves national recognition? What business or organization is making strides for biking and walking in your area? Now is your chance to make sure they get the credit they deserve.

The Alliance's Advocacy Awards honor excellence in biking and walking in the following categories:
  • Advocate of the Year
  • Advocacy Organization of the Year
  • Winning Campaign of the Year
  • Business Advocate of the Year
  • Susie Stephens Joyful Enthusiasm Award
  • Best Practices Award  
  • Innovation Award
Awards will be presented on March 8, 2011, at an Alliance reception at the 2011 National Bike Summit in Washington, DC.

Nominations are now open and will be accepted through December 17.
Visit our Awards webpage to read more about each category and submit your nominations!
 
New Winning Campaigns Launched in Oakland and Burlington
Oakland WCT


With the help of the Alliance, advocates in California and Vermont launched an impressive 27 campaigns aimed at improving biking, walking and even transit in their communities last month.

With 2010 winding down, the Alliance kicked it into high gear with two Winning Campaigns Trainings in October. This unique three-day boot camp gives advocates the tools they need to advance biking and walking in their communities. With guidance from bike-ped experts, advocates zero in on a specific campaign and walk out with a tangible Blueprint charting their steps to victory.

Thanks to Dave Snyder and Ron Milam, our expert facilitators, and our local hosts, Walk Oakland Bike Oakland and Local Motion, new energy and knowledge is now flowing into local infrastructure efforts, campaigns for bicycle access and a dozen other initiatives that make streets safer for cyclists and pedestrians.

They each worked on different issues, but the participants agreed on one thing: Each and every one of the 50 advocates who attended the trainings in Oakland (pictured above) and Burlington said they would recommend the workshop to others.

Participants also told us:

 

- This is the most worthwhile expenditure of time and resources for a bike-ped group in the process of moving forward.


- This training really helped me bring focus to a particular project, but what I learned here will help me with many aspects of my job.


- This will change how I do my work and enable me to take my advocacy to the next level.


There's still one more chance in 2010 to take advantage of this unique workshop. With the help of an upstart coalition of advocates, the Alliance is bringing a Winning Campaigns Training to Asheville, North Carolina from November 5-7. Sign up here.


Stay tuned for our upcoming announcement of 2011 trainings!

 

The Alliance is Hiring!
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We have big plans for 2011 and we're looking for a passionate, experienced organizer to join our team at the Alliance for Biking & Walking.

Based out of the Alliance's office in Washington DC,
the Advocacy Advance Program Manager will manage multiple components of the Advocacy Advance Program.

Under the supervision of the Alliance's President, the Manager will:
  • Reach out to, organize and coach advocacy organization leaders on prioritized initiatives
  • Manage the Advocacy Advance Grants program to grow and assist state and local organizations
  • Coordinate and lead trainings on campaign organizing, membership development, and organizational development for state and local advocacy organizations, including training development, planning, facilitation and logistics
  • Work closely with League of American Bicyclists' staff on coordinated programs
  • Track progress and account accomplishments for "return on investment" and "return on effort" for all Grants, Trainings and Winning Campaigns
  • Coordinate database records and tools related to grants and trainings
  • Perform other administrative duties as needed including mailing, event planning, database entry, etc

Qualifications include:

  • A strong interest in bicycle and pedestrian advocacy and organizational development
  • Experience as an organizer, leader and trainer in transportation, land use policy or a grassroots organization
  • Experience building capacity of community organizations
  • Excellent interpersonal, presentation, planning, and organizational skills
  • Strong oral and writing skills
For the full job description, visit the Alliance Job Board.

Applications are due November 22, 2010. Anticipated start date: December 2010 or January 2011.

New Discounts for Alliance Members

brett in shirtIf the Alliance Leadership Retreat is any indication, bicycle and pedestrian advocates wear their hearts on their sleeves. Or, more specifically, wear their passion on their t-shirts.


During the gathering of more than 100 leaders, our talented volunteer photographer took dozens of snapshots of advocates showing off their bike-ped threads.


Well, now Alliance members can get their fashion fix for less - and help a bike-friendly, small business.


Meet Brett Novick (pictured), the founder of the Pedal Pushers Club, a lifestyle apparel company for people who like bikes. Novick got into printing t-shirts three years ago and built a clientele of diverse businesses and nonprofits. But last year, he created a brand that caters specifically to cyclists, like him. He dreams up the imagery - like the big fish of bikes devouring a tiny automobile - and gets professional graphic designers to put the idea in print.


Inspired by your work as advocates, Novick is offering a 15 percent discount to Alliance members for anything on the Pedal Pushers website. (Click here to access the code from our Resource Library.)


"Clothing is a natural expression of a person's identity, and more and more people are interested in identifying themselves as cyclists even when they are not actually on their bike," Novick says. "Pedal Pushers is about being able to show off that you're into riding bikes as a lifestyle and a culture, not just as a means of fitness or transportation."


Click here to check out the Club's offerings.

 

Another friend of the Alliance is offering a special deal to members. The folks at Visual Marketing Products - makers of promotional flags, banners and other products that brand your organization at events - is running an end-of-the-year special on canopies.

 

Click here for the details on our Discounts page.


Don't Miss Out on Mutual Aid Calls!
Last week, nearly advocates from across the country joined the Alliance for a lively, informative and inspiring discussion about how to work with the media. We welcomed Tanya Snyder, the new Streetsblog Capitol Hill editor to provide tips of the trade from the perspective of a transportation journalist. Rachael Kefalos, the executive director of the Palmetto Cycling Coalition, shared her insight on her many successes garnering positive coverage for bike-ped advocacy in South Carolina.

If you're an Alliance member, don't miss the opportunity to take part in our Mutual Aid Calls. These calls make it quick and easy to engage with advocate peers across North America and learn new ideas from a panel of experts.

So mark your calendars for these calls in November:
  • November 4 (4 p.m. EST): Membership Plans to Grow your Organization. Membership is critical to growing your organization's income, volunteer base and political power. Any successful membership program starts with a plan. What are your goals for membership and how will you achieve them? This call will discuss how you can tweak your membership plan so it will grow your base of supporters, increase their contributions and increase your overall impact. Register here!
  • November 11 (4:30 p.m. EST): Integrating Pedestrian Advocacy into Bike Organizations. While some of the needs of bicyclists and pedestrians are different, including pedestrians in our advocacy efforts reaps many benefits for the movement as a whole. This call will discuss some of the benefits of reaching out to include pedestrians, how to better prepare and engage pedestrians in our work and some of the challenges faced when taking this step. Panelists will include Molly O'Reilly, president of the Idaho Pedestrian and Bicycle Alliance; Kassie Rohrbach, executive director of Walk Oakland Bike Oakland; and Brent Hugh, executive director of the Missouri Bicycle and Pedestrian Federation. Register here!
Mutual Aid Calls are easy to fit into your schedule: They're just one hour! Register by 1 p.m. Eastern the DAY OF the call to make sure you get all the call-in information. Then dial the number at the appointed time to add your expertise, experience and ideas to the discussion.

Next Federal Policy Call: Nov 18

The 2010 Midterm Election means big changes in Congress - changes that will have major implications for transportation policy and other important legislation. Make sense of it all and share YOUR insight during the Alliance's next Federal Policy Call on November 18 at 1 p.m. EST.

We'll host America Bikes and other national partners to discuss the election results, how to engage newly elected officials and what it all means for the next transportation bill. Bring your news and ideas to the call, too. This is a two-way discussion about how advocates across the nation can coordinate to make an impact in Washington, DC.

Remember to register for the call here, so you'll receive the briefing memo with helpful information that will guide the discussion.

Alliance Welcomes New Benchmarking Research Assistant
andrea
The Alliance is excited to welcome Andrea Milne as our new Research Assistant.

Andrea joined us in September 2010 to assist with the Alliance's Benchmarking Project. Over the next year, she will help prepare the 2012 Benchmarking Report, using her research and data analysis skills to illustrate the current status of biking and walking across the United States.

Andrea has a Masters degree in Urban Planning and longtime involvement in transportation-related projects. As a graduate student at University of Michigan, she produced numerous reports and presentations focused on transportation issues. These included mapping and developing a plan for designated bicycle and walking paths throughout a 90-block area in Detroit; a GIS analysis of nighttime public transit options in Ann Arbor; and a design critique of several Ann Arbor pedestrian crosswalks.

Prior to graduate school, she volunteered with the Richmond Metropolitan Development Department to research and discuss the city's preparedness for a Safe Routes to School grant application.

Andrea comes with a passion for building safe, healthy communities. She looks forward to connecting with many of you in the months ahead!  Contact her at benchmarking@PeoplePoweredMovement.org.

Help Us Celebrate Our Anniversary By Renewing Your Support
thunderhead96

By Jeffrey Miller, Alliance President/CEO
   

It's hard to believe it's been nearly 15 years since that picture was taken. But what's even more incredible is how far that visionary group has progressed our movement in such a short time.

In 1996, I was among the two dozen bicycle and pedestrian advocates who gathered at the Thunderhead Ranch in Wyoming to share experiences and pool our knowledge. One thing we all recognized: Local and state advocates are the engine of the national movement. That's why we created the Alliance for Biking & Walking, an organization solely and specifically dedicated to empowering the grassroots.

With your support and involvement the Alliance has become a powerful coalition that stretches across North America. We've grown from 12 member organizations in 1996 to 168 in 2010. Together we've matured into a professional, coordinated network that speaks with a strong, unified voice that gets the attention of policymakers at all levels.

Next year, we'll mark our 15th Anniversary and we want you to be a part of the celebration.

Help us commemorate this milestone by taking a moment to renew your membership, join the Alliance or pledge your support for 2011. 

As an Alliance supporter, you provide the funding that makes our important work possible. As an Alliance member, your organization grows stronger and more effective by tapping into:
  • Members-only listserv to connect with your peers and get immediate, informed answers to questions that arise in your work
  • Online Resource and Photo libraries with more than 1,000 models, templates, research papers and quality images
  • Free Mutual Aid conference calls on timely topics, like diversity, membership development and media strategies
  • On-call support from Alliance staff and experts with years of experience in the field
  • Discounts on Alliance publications and events, including Winning Campaigns Trainings, Leadership Retreat and national workshops
  • Eligibility for special scholarships, contests and full-scale strategic planning assistance
  • Eligibility for direct funding through our Advocacy Advance Grant program, which awarded more than $500,000 in grants and technical assistance in 2009
  • Opportunity for inclusion in our Benchmarking Report, which has been downloaded thousands of times and hailed by the media as a "Bike-Ped State of the Union"  
  • Promotion of your successes on our People Powered Blog and articles authored by Alliance staff in national media outlets; and assistance with press releases and other written materials
Now is the time to take advantage of our many offerings and capitalize on our exciting plans for 2011. Joining, renewing or pledging your support takes less time than pulling on your sneakers or airing up your tires. Use our simple online system and you can choose to pay with a credit card, mail in a check, pay by phone or have us invoice you. 

Plus, we have some added incentives! Organizations that JOIN or RENEW before December 31, 2010, will be entered in a drawing to win one of these prizes:

Join, renew or pledge your support today!


Welcome to (Another!) Fall Intern
We're filling up the desks here at the Alliance for Biking & Walking and didn't get a chance in last month's newsletter to introduce our latest intern. Please join us in welcoming Mike Samuelson.
 
mike samuelsonMike grew up in Bethesda, Maryland. He spent four years at Macalester College in St. Paul, Minnesota, where he majored in Geography and Urban Studies, before returning to Washington DC in 2009. He has become an enthusiastic supporter of increased pedestrian and bicycle infrastructure and safety while studying U.S. contemporary urban form in school and spending the past year living and commuting car-free. As our fall Member Services Intern, Mike will assist us with data collection, year-end appeals and follow-up on Winning Campaigns launched at Alliance trainings.

Alliance Member News
Be sure to check out what Alliance members have been up to in the right column of this e-newsletter and on our People Powered Blog.
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Member News

 
Major Bridge Victory in Kansas City, Missouri

For Kansas City civic leaders, the Missouri River is an exciting, barely tapped resource that brings human and natural history to the doorstep of downtown. But, for many years, area cyclists have seen the Big Muddy as a big barrier. With no safe means to cross the bridges over the Missouri River, bicycle commuters and recreational riders had difficulty moving between the urban core and the city's growing northern neighborhoods and commercial districts. Not anymore. Last week, the Missouri Bicycle and Pedestrian Federation joined a number of other groups and government agencies to cut the ribbon on a separated bicycle path on the Heart of America Bridge. Brent Hugh, the bike fed's executive director, said the new facility is a longtime dream finally made reality. Read more here

Active Trans Boosts Walk to School Day

Active Trans logo

It used to be that kids got a daily dose of physical activity simply traveling to and from school. In 1969, at least 50 percent of students walked or biked to school. Today that number has dropped to less than 15 percent. On October 6th, more than 3,200 schools across the U.S. took part in an effort to reverse that trend by participating in Walk to School Day. In Chicago, the Active Transportation Alliance helped a handful of their local schools plan particularly festive celebrations with mini grants of $500. In addition to funding, Active Trans kicked in school safety patrol equipment, a banner to promote the event, snack bars, T-shirts, safety vests, signs, and stickers, as well as a Safe Routes to School consultation for the entire school district and safety resources for a Walk and Roll to School Day assembly. Read more here

"Women on Wheels" Rolls Again!

MCBC logo

It was a social ride, but Wendi Kallins couldn't help falling into the role of instructor. The Safe Routes to School director for the Marin County Bicycle Coalition was accustomed to helping kids get comfortable on bikes. But this was a different audience. "I went biking with a gaggle of my women friends, all of whom hadn't been biking for a long time, and all were very nervous," Kallins says. "I'm not an instructor myself, but I started telling them how to change gears and get control of their bikes and they all said, 'Oh, this is so much better!'" So last spring, inspired by the effect of that informal education and hoping to reach more interested women, the MCBC created a female-focused training that caters to the entire spectrum of lady cyclists. Last month, Women on Wheels rolled out its second round of classes. Read more here.

Q&A with New ED at Walk San Francisco

With more than 160 member organizations, the Alliance is propelled by creative and visionary leaders in communities across North America. In the past couple of months, a handful of new faces have joined our ranks. In October, we interviewed Elizabeth Stampe, the first executive director of Walk San Francisco, asking questions like: Previous to WalkSF you worked for the Greenbelt Alliance. What inspired your interest in environmental conservation and how does walkability tie into that ethic? Elizabeth: "I've worked on environmental conservation for my entire career. I actually have a master's degree in plant ecology. Before getting that degree, I did environmental and political advocacy, and afterwards, I just had to plunge back into advocacy because I was impatient to make change. At Greenbelt Alliance, which advocates for smart growth, I found that cities and environmentalism can go together. City living offers a very green way to live, consuming less and sharing more. And walking, of course, is the most sustainable form of transportation!" Click here to read more about Elizabeth.

Bike Racks Installed at LA Day Labor Center
LA County Bicycle Coalition logo

Last summer, the Los Angeles County Bicycle Coalition launched its City of Lights program to assist and empower the area's many immigrant cyclists. Early in the campaign, volunteers recognized a serious problem with a relatively cheap and easy solution - a lack of safe bicycle parking in two of the most densely inhabited Central LA neighborhoods. Last month, video cameras rolled and volunteer cheered as city officials pounded in four new bike racks outside the CARECEN day labor center. "This is a really important site, because it was the birthplace of City of Lights," says Allison Mannos, the LACBC's urban programs coordinator. "It also sets a precedent for low-income cyclists and working people who don't own cars that their needs for safer neighborhoods, worksites, and streets are just as important. Having bike parking encourages long-running 'accidental environmentalism' that working class people, such as day laborer cyclists, practice everyday." Read more here.

Atlanta Advocates Produce Spanish PSAs
ABC

Earlier this month, advocates at the Atlanta Bicycle Coalition wrapped production on a series of new public service announcements that emphasize motorists' shared responsibility to keep streets safe for bicyclists. The short spots, produced by Soapbox Studios cover the safety basics for bikes and automobiles, including not texting while driving, giving three feet when passing, and preventing right-hook collisions. But ABC didn't want to confine their message to one segment of the Atlanta community. Ali Mangkang, ABC's outreach director, says the organization found several translators within their own network and got hooked up with prime voice talent from Soapbox Studios. "We wanted to produce the messages in Spanish because we just wanted to get the word out to a large part of our metropolitan population we aren't reaching on a daily basis," she says. "We want to reach out to organizations, stations and community groups who can help us widen our reach to Hispanic populations throughout Atlanta." Read more and listen to the spots here.

Q&A with New Idaho Leader

Like San Francisco, walking advocates have a new leader in Whitney Rearick, the first executive director of the Idaho Pedestrian & Bicycle Alliance. We got to know Whitney in October with some serious - and some playful  - questions like:

We hear you ride a bike that has a bit some sentimental value???

Whitney: "My mom rode a 10-speed Motobecane to her job at Digital Equipment Corporation in the 1970's and 1980's. After she passed it along to me, I commuted on it in Boston, and now Boise. A few years ago, after a particularly humiliating wreck (never, ever dangle shopping bags from your handlebars while riding a curvy path!), I needed a new fork, and a friend who used to work in a bike shop sent me what he called the "Matisse fork," which is covered with small dabs of every color of touch-up paint." Learn more about Whitney and IPBA here

Complete Streets Win in Nation's Capital

WABA logo

In early October, the Washington Area Bicyclist Association started a petition campaign with a simple slogan: The District Deserves Complete Streets. As executive director Shane Farthing wrote on the organization's Quick Release Blog, plenty of other jurisdictions - including neighboring states Maryland and Virginia - had already enacted complete streets policies that account for all road users, including bicyclists, pedestrians and transit users. "Despite its world-class Metro system, its renowned L'Enfant streetgrid, its forward-thinking transportation leadership, the District of Columbia has no such policy," Farthing wrote on WABA's blog. "In the District, there is no law, rule, or even publicly stated commitment to ensuring that our roadways and streetscapes serve all users... That is why we at WABA are launching a campaign for Complete Streets in DC." Well, mission accomplished! Read more here.

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