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SAVE MONEY WITH
MEMBER ADVANTAGE! | |
CLICK HERE
FOR A LIST OF MEMBER ADVANTAGE OPPORTUNITIES |
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OFFICE HOURS | |
Monday
through
Thursday
8:30 am to 4:30 pm
For more information on Association Events please visit the HBAGTA website at
www.hbagta.comThe HBAGTA office will be closed for the Thanksgiving Holiday on Thursday, November 24 and Friday November 25. 
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CALENDAR OF EVENTS | |
CLICK HERE
to view the HBAGTA Calendar
November 3, 2011
MAHB Fall Board of Directors Meeting
Frankenmuth, MI
November 7, 2011
"Chili Cook Off" - VanDries
4:30 Forum on EXPO
5:00 - 7:30 Networking
5:30 New Member Orientation
RSVP
November 8, 2011
Green Build Grand Traverse 11:30 am
November 9, 2011
EXPO Committee 12:00 pm
November 10, 2011
Public Relations Committee 8:00 am
Executive Board Meeting
9:15 am
November 15, 2011
Membership Committee CANCELLED
November 24 & 25, 2011
Office Closed
November 30, 2011
Board of Directors 7:30 am
Strategic Planning
8:00 - 10:00 am |
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SPECIAL THANKS!
Special thanks go out to Dale Ealy of Ultimate Charters in Elk Rapids for providing the winner of the Fall 2011 HBAGTA Membership Drive drawing with a Charter Fishing Trip for six! |
PLANNING YOUR MARKETING BUDGET FOR 2012?
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Give Kerry Gartland a call at 946-2305 ext 15 or email kerry@hbagta.com
Kerry can find the right fit for your advertising needs with the Home Builders Association of the Grand Traverse Area!
When you advertise in any HBAGTA publication or electronic venue, you build strength in your organization!
Imagine, if each and every HBAGTA member advertised with the Home Builders Association, we would build a stronger foundation to support our message!
What is our message?
Do Business With a Professional - Do Business with a member of the Home Builders Association.
Every day the Home Builders Association staff fields consumer calls, web site visitors and walk in traffic to our office who are looking for referrals for QUALIFIED contractors, tradesmen and suppliers. We give them the names and phone numbers of our members!
With all of the marketing options that your business has today, is your company message getting lost?
Every day consumers look to the Home Builders Association to guide them in choosing a QUALIFIED PROFESSIONAL who ARE the best and that they CAN trust.
WE ARE the organization working with the state and local officials to keep our industry moving!
WE ARE the organization educating the Home Building Professionals!
Advertise with YOUR Association!
Worried about cost?
No Problem!
We have PAYMENT PLANS that will allow your company's presence in all of the HBAGTA venues! |
ARE YOU USING YOUR LOGO? | |
As a member of the Home Builders Association of the Grand Traverse Area you have resources to help you brand your company.
Are you using the HBAGTA Logo in your advertising, publications and web site?
Are you using the HBAGTA Logo on your stationary and business cards?
Does your company web site link to the Home Builders Association?
Did you know that you receive a FREE web site link in our Online Membership Directory when you have a link to the HBAGTA on your web site?
Are you letting consumers know that you are a member of the Home Builders Association?
As a member of the HBAGTA are you doing business exclusively with members of the Association?
It's UP TO YOU to use the resources that are available to you through the Home Builders Association and when you do, you will know you made the right move! |
MEMBER ADVANTAGE + SAVINGS
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HBA members can save lots of money with the NAHB Member Advantage Program. Want a discount on the purchase or lease of a GM car or truck? How about a discount on a leased business vehicle with Budget or Avis? Interested in upgrading to a new HP computer - we've got discounts for you. Need office supplies? Check out your savings at Office Depot. Steaks for the backyard barbecue, perks at your spring break vacation spot, savings on flowers for that special person? All this is available to you as a member of the HBA. For more info, CLICK HERE. |
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Greetings!
Recently I read an account of a family from New England who was terribly inconvenienced by the 30+ inches of unexpected snow that fell there shortly before Halloween. Being without power or water, they were forced to find shelter in a nearby hotel. Upon checking in, the wife commented that there were apparently a lot of other storm "victims" there with "no power". At first blush, that statement was literally true. However, the husband, being a personal growth guru, took this opportunity to reframe his wife's thinking. Knowing that his wife was correct, he chose his words carefully.
"While we are without power or water, we are neither victims or powerless" he noted. What an epiphany! She took a step back and just freeze-framed for a moment - a look of incredulity on her face.
When we have hardships and challenges, the way we describe the situation can have a tremendous impact. For example, when the couple accepted the fact that they were "without power" and not "powerless", it made a significant difference. Reframing one's thinking and using words that either depersonalize it or make it less debilitating helps lessen the impact. This game of semantics is actually termed Transformational Vocabulary.
Research has shown that how one describes an event that affects them can alter their perception. If you say you're feeling lousy, even if you aren't, you probably will be soon. On the other hand, by using stronger, more positive words, like "wonderful" or "fantastic" when asked how you are, rather than "okay" or "I've been better" truly can begin to lift your spirits.
Knowing this, I thought we as building industry leaders might try an experiment . . . just to see what happens. How about the next time someone asks you, "how is business?" why not respond "Fantastic!" . . . ."Terrific!" . . . . "Wonderful!"? My hunch is you find yourself believing that it truly is, and your colleague may be inspired to do business with you, or recommend you to others because obviously you've got it all figured out! And if they ask what your secret to success is, tell 'em it's just TV!
Together, we are building a stronger Association!
Kathy Maisonville
Executive Officer
kathy@hbagta.com
www.hbagta.com
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November 7th
HBA General Membership Meeting
& Chili Cook Off
VanDrie Home Furnishings
657 North US-31, South
Traverse City, MI
5:00-7:30 pm
RSVP
EXPO Information & booth sign up available at 4:30 p.m.
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2012 HBA EXECUTIVE BOARD ELECTED | |
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At the Annual Meeting of the Board of Directors held Wednesday, November 2nd, the new 2012 officers were elected. Serving a second term will be current president, Marc Burkholder, along with 1st VP Denny Lauterbach, 2nd VP Bill Packer, Secretary, B.J. Stark and Treasurer, Mike Farrer. A recognition ceremony honoring the association's leadership team will be held on Friday, December 9th during the Holiday Party at Center Pointe.
To reserve your seat for the 2011 General Membership Meeting and Holiday Dinner: CLICK HERE >>>
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2012 EXPO MOVING TO GRAND TRAVERSE RESORT | | |
 New Date! New Location!
New Opportunities!
2012 Home Builders EXPO
February 4th and 5th
Grand Traverse Resort & Spa
Booth spaces now available
Be among the first to reserve a premier booth space at the 2012 Home Builders EXPO which will be held this year at the Grand Traverse Resort! All of the information you need is now available at www.hbagta.com. The pre-registration period for prior vendors has concluded. The exhibit hall is now open to all HBA members and approved non-members. For more information, contact Kerry at 946-2305. Booth information and forms will also be available at the November 7th General Membership meeting to be held at VanDrie Home Furnishings.
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"CAN"STRUCTION PROJECT COMPETITION
JANUARY 28, 2012
TRAVERSE CITY, MI - October 26, 2011 - The Father Fred Foundation in conjunction with our local chapter of the American Institute of Architects (AIA) is calling for teams of 5 or more individuals to register now to participate in the 1st Annual Traverse City Canstruction Competition January 28, 2012.
The competition challenge is to make a free standing sculpture comprised entirely of canned food products. Entries will be judged based on 6 categories of performance with the winners of each category going on to national competition via photo documentation. All of the food used in the competition will be directed to the Father Fred food pantry.
Awards Categories:
- Best Meal
- Best Use of Labels
- Structural Ingenuity
- Jurors' Favorite
- Honorable Mentions
- People's Choice
READ MORE>> | | |
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FOOD FUN AND FESTIVITIES
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The annual HBA Holiday Party is December 9th. The cost is $45 per person or $350 for a table of eight. To make a reservation, CLICK HERE. The deadline is December 1st. |
MIOSHA TRAINING INSTITUTE OFFERED AT HBA | | |
An informative and affordable 3-morning seminar will be held on three consecutive Fridays, December 2nd, 9th and 16th from 8 a.m. until 12 noon at the HBAGTA office located at 3040 Sunset Lane, Traverse City.
This 10-hour program will provide an overview of MIOSHA regulations for the construction industry. Detailed information will enable participants to develop an accident prevention plan as required by Rule 114 of the MIOSHA Safety Standard. Frequently cited violations will be discussed along with ways to avoid them. Students will receive both MIOSHA and OSHA 10-hour cards upon successful completion of the class.
The cost is $140 for HBA members and $165 for non-members. To register, go to www.hbagta.com. The deadline for registration is November 25th.
REGISTER>>
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WHAT TO DO TO SELL MORE CONSTRUCTION SERVICES? | | |
During seminars, I usually refer to the need for contractors to focus on value, instead of attempting to compete on price. When you compete on value, you are able to use your innovation, which allows you to differentiate your services from that of the competition. When the construction industry competes on price, it is competing as a commodity. It doesn't matter that you don't think what you offer is a commodity or, in fact, that it isn't a commodity; if the owner is purchasing your service based on price, he thinks your product is a commodity and that is all that matters.
However, this position often causes a considerable amount of pushback from seminar attendees. They argue that prospects typically care about only price. I try to explain that what they must to do is educate the prospect. Their response to that is they don't want to listen. My answer is you are talking to the wrong people.
A recent study by the Corporate Executive Board Sales Executive Council found that many traditional sales beliefs are invalid. Their study found that most salespeople fell into one of five categories:
The hard worker (21%)
The relationship builder (21%)
The challenger (27%)
The lone wolf (18%)
The problem solver (13%)
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STRATEGIC PLANNING SURVEY | | |
The HBA leadership will be involved in a Strategic Planning session on November 30th. In order to do a better job planning, we need to know more about our members' perceptions and involvement in the association. What changes might you like to see? How can we better serve you? We won't know those answers by guessing-we need YOUR feedback. On Monday evening, November 7th, member surveys will be distributed at the door. We hope that you will take time to give us your perspective. If you prefer, you may also complete the survey online. It will be emailed the following day to all members. As an incentive for completing the survey, your name will be entered into a drawing for a $50 gift card.
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