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August Book Giveaway

zen of social media book

Shama rocks, and so does her book, a great social media resource. She was super cool in sending me a copy as a giveaway for you all, so go ahead and post a comment on my FAN page as to why you want the book, and you'll be entered to win.
carriewriting
Carrie Jaffe-Pickett is an award-winning writer and editor based in Silicon Valley. She is the recent author of Six Degrees of Twitteration, and has been published in Redbook, American Health,and numerous publications. She has also been named one of 39 writers to follow on Twitter and one of 15 writers to follow on Buzz.
Recent Events

*Bite Bash - Social Media Panel, San Francisco Hyatt

*Salesforce.com Cloud2 Chatter Launch,
San Jose Convention Center

*Video Marketing with Creation Ground Media
San Jose Entrepreneur Center

Upcoming Events

*Eat Real Food Festival,
Oakland, CA
(I'll be videoing and munching)

*American Marketing Association "Getting to the Core of Social Media & Mobile Marketing for Higher Ed"
The Butterfly butterfly
August 2010
carriefreelance communications news

jan

carriefreelance.com
holistic media solutions
Editor's Note
Dog Day Afternoon

jada

Dear

I hope you are enjoying all that late summer has to offer, whether that means vacation, finishing up summer projects, or spending more time with family.

For some, getting away to the beach or mountains is the ideal summer treat. For us, it was getting to take care of our neighbor's dog Jada for an afternoon. It wasn't just that she was cute, or well behaved, or super fluffy and fun. Jada was a great communicator.

Hanging out under the dining room table while we were eating was a subtle hint that she was open to snacks, if we were so inclined.

Looking longingly out the window meant two things at alternative times: she missed her owners, and also had to be taken out for her walk.

Walking briskly away from her basket of toys indicated that she wasn't the least bit interested in her new chew bone.

Rolling around on her back was a definite sign that she wanted a belly rub. End of story.

The whole experience was a great reminder that the clearer we ask for what we want in business and in life, the more likely we will get it.

One of the many lessons I got from Jada: I now want a dog! But for now, I'm happy with writing, editing, and working on my 2nd official e-book for a fall launch.

Cheers, (I mean woof!) until next time.
New Video: A Tale of 2 Karens

taleof2karensscreenshot

Two recent "Karen-related" experiences inspired me to make this video. Thanks to subscriber Karen Kefauver for reprinting one of my July e-news stories on her blog, and thanks to new client Karen Brunett for giving me the chance to work on a great Family History editing project!
Social Media Spotlight

*The Best Old Spice Parody
oldspiceguy
Forget the aftershave, let's hit the library. Kudos to the students at Brigham & Young, who put together a rockin' parody and made an adventure out of going there.

*A Few Words about ROI
Don't get too bogged down in metrics when it comes to social media. For consultants looking to offer their services, and for business owners hiring social media-ists, they should keep in mind 5 benchmarks:
  1. Number and frequency of one-on-one dialogues
  2. Number of comments (blogs, forums, etc.)
  3. New subscribers to blogs and newsletters
  4. Increased friends, followers, and fans
  5. Increased product sales
August special: Save 20% on all writing, editing, social media, and public relations services and packages!
Offer Expires: But hurry, expires September 15, 2010
Contact Me for more info.