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The Leadership Advisor
"Helping Leaders Develop Leaders." 
September 2010
Volume 5, Issue 8
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The Character of Leadership: A Great First Year
Character Goes Undercover
Leading the Social Enterprise
The Jerusalem Leadership Institute
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The Character of Leadership: A Great First Year

By Phil Eastman

We released The Character of Leadership: An Ancient Model for a Quantum Age one year ago, and it has been a great year.  I did not set expectations for the book and the model, but I had hopes for its acceptance.  Having learned over the years to moderate expectations, I relied on my hopes as a way of providing motivation to put The Character of Leadership Model in the hands of 100,000 people in one year.  We established several channels through which we could pursue that goal.  Those channels consisted of:

·        Website

·        Book sales

·        Assessments

·        Speeches and presentations

·        Published articles in trade publications and newspapers

·        Our newsletter

Through those channels as we finish ouBook Coverr first twelve months, we have placed the model in the hands of...drum roll...  280,690 people in 90 countries and territories.  The best part of these numbers, however, is that momentum is building for the model.  I have four speaking engagements in the next month and two speaking engagements already booked for 2011.  Book sales are increasing, free assessments have increased substantially, and the reach of the model has expanded with sales in Australia and a recent conversation about translating the book for use in Uganda and Rwanda.

My purpose with this information is twofold: first to thank you for your support and encouragement.  This year, when I became discouraged someone would call, send a note or comment that some aspect of The Character of Leadership had made a profound difference in their leadership.

My second purpose is to ask for your help.  We have found a reception in the lives of leaders with our proposition that "the fuel for great leadership is great character" by offering a prospective and positive model for developing character and leadership.  You can help me by telling your colleagues how to engage with The Character of Leadership, writing  a book review on Amazon or Barnes & Noble,  inviting me to speak to your groups, and recommending organizations that would like to adapt and adopt this model as a way of forming the character to lead.

Today more than ever, I am convinced that the challenges we face are not economic, environmental, social or legal; they are challenges of character and leadership.  Let's work together to meet those challenges with the expansion of The Character of Leadership.  Let me know where and how I can help.

Thank you for your support.  I am looking forward to another great year for The Character of Leadership.

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Character Goes Undercover

By Lorene Rasmussen


I have never been a fan of "reality shows!" My idea of survivor is a woman who has conquered breast cancer and is honored every spring at "Race for the Cure." I have a big brother, but he's never been on television, and has enough reality of his own for two episodes; and as for apprentice, I thought that was a training program for the new generation of workers within a trade.  I certainly don't place judgment on anyone who schedules their evenings around reality shows; it's just something I have never done before. Of course, that was until now. I was left alone one night this summer with nothing to do but watch Undercover Boss. Oops! Guess who's hooked?

 

Undercover Boss is the new hit "reality series" that follows a corpUndercover Bossorate executive to the frontlines of their company to see how it operates from a day-to-day perspective.  They get the opportunity to be in the trenches for a week with their employees to see how the work is actually being accomplished. They also get to witness whether or not the company's greater vision is being realized from the bottom up.  It's one thing to have the well-crafted mission statement prominently displayed in the corporate boardroom; it's quite another to see how the message is being communicated to the organization's customers and employees.

 

The more episodes I watch, the more I realize the premise of this series is much like taking the personal assessment Phil Eastman offers at the end of every chapter in his book, The Character of Leadership: An Ancient Model for a Quantum Age.  These leaders get to experience the effects of their decisions that are made in the comfort of their office back home.  They go with the mindset to learn, assess, and gather information about the companies they lead.  The difference is that the employees are doing the assessing, and the leader is hearing it unfiltered and first-hand.

 

The first character element from Eastman's character of leadership model I see is Courage. The mere fact the leader wants to leave the safety of corporate and get their hands dirty exhibits a level of Courage that quite possibly they have not had to confront in a while. By the time the episode is over, the boss has to boldly call upon Courage once again to approach the obstacles and challenges they discovered on their field trip. It would be amiss for them as leaders to not take the final corrective actions.

 

Another character element that begins to emerge in the program is the leader's Love for their people.  Once the leader is undercover and quite literally rubbing elbows with the employees, they get to know them as individuals with hopes and dreams, setbacks and pain. They begin to understand the personal hardships and sacrifice some of their frontline people make daily for the company.

 

Most of the bosses admit the work is harder than expected, the hours are long, and some of them are ready to quit before the days are even over. In one of the episodes, a leader almost got fired, and in a couple of them, they nearly blew their cover because of what was being done in the name of profit.

 

The character qualities are not just for the positional leaders that go undercover.  As the CEOs work with the employees on the frontlines, they get to observe the Wisdom of their people in action. The accumulated knowledge and experience of their workers is applied daily in the trenches to effectively help the overall bottom-line of the company.  Justice is another character element the undercover bosses see displayed.  Many workers go out of their way to help others triumph in the daily struggles. The positional leaders get the privilege to learn significant lessons which can ultimately be developed in other areas of the organization.

 

Perhaps my favorite character element that flows throughout all the episodes is Hope.  For me, Hope would be the genuine motivation for the entire reality series.  When you see the leader interact with their workforce, listen to their commentaries at the end of each day, and then witness the outcome in the boardroom when it's all over, Hope is ever present. The changes the leaders are willing to make, due to the lessons learned, are saturated in Hope.  The leaders determine to make a difference not only for the organization, but on behalf of their employees, which will eventually influence the profitability of the whole company.

 

To juxtapose the Character of Leadership Model with the lessons learned by these corporate leaders, I can see why Undercover Boss is a hit television program swiftly moving into its second successful season. Whether it's a hotel chain, a restaurant franchise, or a global shipping company, the character qualities of a leader needs to be the reality demonstrated throughout the organization and not just on network television.

 

"It would be amiss for leaders to not take the final corrective actions."  ~ LRasmussen

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Leading the Social Enterprise

If you've been anywhere near the business or technology news you know that the big buzz in technology
Social Enterprise Leadership
facebook blog twitter
is social media. The content being uploaded by millions of people through social networks, media networks, blogs, micro-blogs and more, is increasing at exponential rates. People are using social networking tools to share opinions, product recommendations, and experiences like never before. So many people have jumped into the social arena that companies both big and small are compelled to take a serious look at how this "social movement" affects their brands, their customers and their employees.

 

Many companies have primarily focused on new revenue streams over the social channels. Marketing departments all over the business landscape have put up Facebook pages, created Twitter accounts, and are blogging into the social sphere to acquire new customers and revenue. Some have been successful while others are still trying to understand how to effectively manage the social effort to enhance their business and protect their company from the risk of "open" information flow by employees and partners.

 

Leadership Advisors believes that socially enabled organizations represent the future of agility and competitiveness in the emerging social economy. We also understand that to effectively capitalize on, and thrive in the world of the socially enabled enterprise, leaders must address new challenges; challenges that seem like a threat to their leadership position and the very structure of their organization. Leadership challenges in the new social economy are the origins for a new offering from Leadership Advisors: Social Enterprise Leadership.

 

Social Enterprise Leadership is designed to help leaders understand the upsides and risks of the new social opportunities and to enable them to formulate a strategy for implementing social tools to create a more collaborative organization. It will help leaders plan for and make the transformation to an "open" organization; an organization that will stay competitive, be more efficient, and engage employees to new degrees of passion and engagement.

 

The "world of mouth" of social media is here to stay. Leadership Advisors' Social Enterprise Leadership is here to help you lead in this new social economy. Contact us today to learn how we can help.  Email: karl@leadershipadvisors.com for more information.

Announcing the Jerusalem Leadership Institute

Jerusalem Leadership InstitueOne of the most challenging and encouraging leadership development experiences of my career occurred while I was in banking.  Merom Klein designed and delivered a leadership institute that transformed my thinking about leadership and accelerated my leadership growth.  I am very pleased to share with you that Merom and his team at The Courage Institute have developed a once-in-a-lifetime opportunity to strengthen leadership character -- in Israel, a setting that is synonymous with inspirational, uplifting, transformational leadership.

 

If your business leadership challenges are requiring you to lift your sights to envision and invent new possibilities; to stretch beyond business-as-usual to execute new and aspirational strategies, this unique leadership development offering was designed for you.  Along with The Courage Institute, we are offering our clients a unique one-week leadership learning laboratory and executive expedition -- in Jerusalem and the Galilee, Israel.

 

Through experiential learning, deep dialogues and case studies, this program will bring you face-to-face with leadership dilemmas and tests of character at various points in history -- from the first century, to the Roman and Ottoman years, to the rebirth of a national dream, to the modern source of technology innovation that has been documented in business books like Start-Up Nation.  Coupled with our approach to character-building, it will leave you with a pragmatic, purpose-driven plan that you can bring back to lift your business to a higher level.

 

To find out more, visit www.jerusalemleadership.org or contact me: phil@leadershipadvisors.com.

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Today more than ever, I am convinced that the challenges we face are not economic, environmental, social or legal; they are challenges of character and leadership. If you agree with me, let me know at phil@leadershipadvisors.com.
Phil Eastman
Leadership Advisors Group