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  July 2012

  PRM Findings

Early findings from Aberdeen's 2012 PRM Study shows that best-in-class companies are executing these Top Five PRM Best Practices:

  • Using technology to gain mindshare  
  • Using dashboards to achieve greater visibility of channel partner performance  
  • Aligning dealer incentives with performance goals  
  • Integrating legacy CRM software with PRM portals 
  • Instituting brand compliance controls using technology

    • Email us if you'd like to learn more!

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      White Paper 

    Want to gain dealer mindshare and increase revenue? Make it easier for Dealers to do business with you!

     

    Share prices can triple simply by getting dealer employees and partners more engaged in a company's activities, according to a new premium white paper from Logic Bay.

     

    The 38-page eBook, offered as a FREE download, is a compelling overview of Partner Relationship Management, a management technique which achieves real, measurable benefits for channel partner performance.

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    How PRM can improve communications and cut costs

    Effective channel partner marketing and communications support is critical to the success of any company selling through Channel Partners. Partners need to see clear, understandable communications coming from one source. And by implementing a Partner Relationship

    Management (PRM) solution, you can improve communications and reduce cost.  

     Case Study

    tin cansHow to fix a tired, inefficient marketing program 

     
    For this company communicating new product updates, marketing programs and seasonal campaigns was a burdensome chore handled by many individuals managed through a legacy, company-built "portal" that was bursting at its seams with inefficiency.Click here
     Point Solution
    video cameraMarketing/Communications Effectiveness - Video Spotlight 

    You think you communicate effectively with your dealers, but you hear BOTH of these complaints:

    • "We get too many emails from you. We can't keep track of anything you send us!" and
    • "You don't provide us with enough information to sell your product. You need to keep us informed!

    Improving marketing and communications activity is critical to successfully synchronizing your business within your dealer channel.  Learn how LogicBay's Performance Center™ channel management technology can dramatically improve your channel marketing and communications performance.  

    Click here Learn how your company can improve marketing to your Channel Partners.

     

     Videos

    PRM Solutions drive performance

    Click here Increase revenues by making it easier for dealers to sell your products. 2:40  

     

    Click here Webinar: channel and marketintrends. 47:00

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    Call LogicBay at 888-301-0751 to learn more