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 Try a PRM technology to help introduce new products    
 Companies need to launch new products flawlessly or risk losing revenues.  Product life cycles continue to shorten.  Pressure has increased to release new products more frequently to remain competitive. Fortunately, technology now allows for the simultaneous development and coordination of new product releases. More 
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Case study: How to turn ideas into revenue faster  
  
Top companies use technologies that help their re-seller partners market new products more effectively. As one executive proclaimed: "Dealers that use the Performance Center sell more trucks." More 
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See how your company compares with top firms by participating in Aberdeen Group's 2012 Partner Relationship Management (PRM) survey. More 
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 Video Spotlight: new  product introductions You think you communicate effectively with your dealers about product launches, but do they really have all of the information they need about new products being released to be ready to sell effectively?   Play the video here 1:56  | 
                    
                    
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