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  December 2011

  PRM research

According to recent Aberdeen Group research studying sales effectiveness within companies that sell primarily through Indirect Sales Channels 41% of 295 end-user organizations surveyed responded that the #1 Channel Sales challenge was Insufficient Mind Share Among Partners. 
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Compare your company's results with top-rated firms by participating in the Aberdeen Group's 2012 Partner Relationship Management(PRM) survey.   

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Increase revenues by making it easier for dealers to sell your products. 2:40

Webinar: channel and marketing trends. 47:00

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Manufacturers, in their quest to increase the brand loyalty and mind share of dealer employees, look for ways to increase dealer engagement and collaboration. It's almost counter-intuitive, but today technology can make it easier to encourage engagement with your channel partner employees. More

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See how your company compares with top firms by participating in Aberdeen Group's 2012 Partner Relationship Management (PRM) survey. More
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Video Spotlight: Marketing and Communciations Effectiveness  

How to improve channel communications with an audience smart content delivery system. 1:56   Play the video here

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