I'm seeing a greater and greater interest in social networking for your business. And it's no wonder now that Facebook is at 350 million users and Twitter is at 60+ million and MySpace is in between the two somewhere.
Social networking is not a fad. It's an evolution of how we communicate. To get a sense of the impact it's having on our culture you may want to watch this short
video on YouTube - the 2nd largest search engine in use today.
The Wall Street Journal reported a few months back that email has now been eclipsed as the #1 way people communicate with each other. I haven't analyzed my pattern to see if I communicate more through social networks or email, but I can tell you that I regularly send people messages through Twitter, LinkedIn and Facebook. They are just different address books in my mind.
Because this is the next stage in electronic communication and hundreds of millions of people are using it daily, you should get some sense of familiarity and comfort with social media. It will serve you well.
I've been investing a lot of time and energy in to employing social networking as well as reading books on it and now feel comfortable with presenting built from scratch training events. You have two upcoming opportunities to learn:
1. A free 75-minute seminar at the Foster City Chamber on Tuesday, February 23rd at 5:15 pm. You can get more information
here and RSVP by calling them at 650-573-7600. You do not need to be a member of the Chamber to RSVP.
2. A 3 & 1/2 hour workshop in March at the Crowne Plaza. The date is TBD, If you are interested please let me know whether you would prefer a weekday morning, afternoon or evening or a Saturday morning or afternoon. The more responses I get the better idea I'll have on when to book the event to serve the greatest number of people.
At this workshop you will get an in-depth education on what social media platforms are now available to use, for business, in isolation or in combination. Then, we'll discuss strategy and how you can create a 'theme' for your social networking that works for you. It's your theme that will excite you about social networking.
Lastly, you will roll up your sleeves and do some social networking by setting up accounts with a laptop you bring or share with someone else. I'll have a wireless network in the room. This way you won't leave without having gotten started, which is a failing of many short-form training events.
Pricing for this workshop will be $100 for clients, $149 for friends of The Growth Coach (if you're reading this and you're not a client, you're a friend), and $179 for the general public. These are all pre-registration prices. I'll have registration open in early February. Contact
me with any questions.
