4th July
The Staging News
with Becky Harmon
In This Issue
Staging News
BACKSTAGE
Resources
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E-mail

becky@beckyharmon.com

 

 

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News & Seminars

 
Our FaceBook contest is continuing. Karen Trim from Bradenton was our last winner. We will have another drawing soon so LIKE us on FaceBook for a chance to win our Staging Crash Course. It takes about 5 seconds. Transformations Staging and Redesign School
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"Becky Harmon not only talks the talk, but walks the walk! Awesome instructor- outstanding, caring mentor- phenomenal leader!!" 

Dr. Susan Mongeau, Washington, D.C.

 

"I want you to know how much I enjoyed our week together - your class far exceeded my expectations! You create a wonderful environment to learn; your teaching is thorough and thought provoking. The class setting is wonderfully intimate and the hands- on experience applying the concepts of staging and redesign in actual homes is invaluable to students embarking on this career. You are a warm, insightful and beautiful girl. 

Sharon Morris, Hollidaysburg, PA.

 

"Hi Becky,
Just jotting off a quick email to say that it has been a complete pleasure to work with Jerry and Jessie. My website should be finished soon and they have both made every effort to make it wonderful. My business cards came even earlier than expected and I love them! I'm already on the first page of Google which is amazing.
I'm so glad I made the decision to come to Jacksonville.
Thanks,
Liz"
February 2011 class
 firstimpressionsby
elizabeth.com

 

Call Nest Design Group for SEO and Website Creation. 234-2034
 
  May 2012
Friends, Family and Staging Fans,
Welcome to the new and improved "Staging News." This e-zine is for fans of staging, inspiration and personal motivation. Glad you joined us. 

BECKY HARMON

 

Becky Headshot 2

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We live at a wonderful time for home-based businesses. Not that long ago, you needed to own or rent a brick and mortar store to be competitive in a business. Now, your website is your store. It's your identity. It's you!!

 

Your website reaches out into cyberspace and broadcasts your special qualities to the waiting world, 24/7. How wonderful is that!!

 

The only drawback... you might not be sending the right message to the people who need your services. Is that possible?

 

Before I had my current website recreated, my web designer had to sit me down and tell me the painful truth... that my site was "cluttered."

 

I was shocked and a bit insulted. I loved my old messy site. It WAS beautiful but not easy to navigate. Just like a homeowner, I was not objective about my site. Web design has evolved and people tend to be less patient. They are not willing to search very long for information.

 

You must know the answers to these questions:

 

  • What is the purpose of your website?
  • Who are your targeted visitors?
  • What do you want them to do?

 

You have about 3 seconds to grab their attention. Confused people leave quickly. Remember these things:

 

  • You do not want to use a crazy text or bright colored background.
  • Put the Nav Bar on the top or left.
  • Use common titles and page names.
  • Each page should be formatted the same with the consistent fonts.
  • Too much "flash" can be unprofessional.

 

A website is like a garden that needs constant upkeep and attention. The content needs to stay fresh. People need a reason to keep coming back. A blog and Facebook page will keep you in the 21st century.

 

My new site attracts students from all over the US, as far away as Washington State. My responses have more than tripled.

 

Does your site need a makeover? Is it an ugly duckling that could be a beautiful swan? Do you need a professional opinion? We are featuring a speaker at our advanced class, "There's No Place like Home Staging," June 8th and 9th to address all these issues and much more. Details below in Backstage...

 

   

 

BACKSTAGE 

 

    

 

 NEWS AND EVENTS
1. We are planning a reunion/advanced class for all our grads and anyone who wishes to improve their staging business. THERE'S NO PLACE LIKE HOME STAGING. Two things you need to know:
         
 * We have a sponsor so we are able to reduce your cost to $200.

 * We are giving you Advanced Class Certification which will put you in a prime position to attract more business.

 

 

RSVP's are pouring in and we have limited seating in our reserved space Over the Rainbow in the beautiful Queens Harbour Yacht and Country Club. We outgrew our original space and have moved the date back a bit. Don't miss out on this once-every-5-year opportunity.

 

It will be a Friday and Saturday class with additional speakers, in early June, the 8th and 9th. It will cover new streams of income, like

senior move management, staging/redesigning a vacant property and facebook and social marketing, professional speaking... plus many more topics. We have guest speakers in photography, websites, branding and more. We will have a portrait photographer on site to get new shots for websites and cards. So

Follow the Yellow-Brick Road to more info on the blog.   http://stagehappy.blogspot.com/2012/01/2012-events-and-convention-news.html

$200 includes lunches and a goody bag. Look under "Pay Class Deposit" post to use Pay Pal.

 

2. ~RESA - Real Estate Staging Association - Our May meeting is Friday, the 4th at the Southeastern branch of the public library on Deerpark Blvd, off Gate Pkway. 32256 10:15AM It will be fabulous, as always. We have a roundtable discussion planned and a speaker. Join us. Anyone interested in staging is welcome.

 

Make your reservations through Sandra Millis at scrjax@att.net.

 

3. I am starting an official coaching/mentoring opportunity for our students and any staging business owners. Those who stay connected always flourish and grow. Several years ago, I got certified as a lifestyle coach through Dream Mentors International. The concept of accountability and goal-setting works to bring us all up to a higher level of productivity and happiness.

 

Be on our inaugural team for a group monthly mentoring session called "Happy Hour with Becky." We also offer a one-on-one strategy session by appointment. The first month is complimentary to see if you like it. Next session is May 9th. We had about 30 on our first call. Get more info... becky@beckyharmon.com We had rave reviews after our last call... click on

Listen to Mentoring Call 

 

4. Our May Certification Class starts on the 14th - 18. CLASS IS FULL. Our JUNE class will be the 19th - 21st. Space available.The Online class is usually the first week of each month. E-mail for the brochure.

 

Happy Staging!!

 

 

Favorite Resources

 
4th July 
 ~These vendors can give you designer pricing on their products. They are my favorite resources. We cannot be responsible for their work. They are not employees of Transformations. 
 
 * Call Keith at the Carpet Man (new location on Phillips just north of I-95) for designer pricing on carpet and  flooring. Installation in 24 - 48 hours. 904-803-7825  CONTRACTOR Pricing- Clearance Sale

 

"Keith just helped me with replacing carpet. His price came in lower than the guy I have used before, so I will definitely use him from now on. He was great and so was his installer." Helena Norden, Coldwell Banker, P. A.
  
* Call the Floor Club for another great place for flooring and tile. 646-4400 
  
* Call Martin Schramm for all your computer tech needs. 904-910-3511
 
* Jerry Busche - Website SEO 992-6144  
* Call Kellyann Norton at Total Home Management for deep cleaning. 238-9040 
 
* Jesse Preza of Nest Design Group for websites. info@nestdesigngroup.com

 

 *Fabric and Tile Masters for Carpet and Tile cleaning. 221-9550

 

 *Big Guy Moving- Move One Item or a Whole House 859-3137

 

* Alan Yakel is my favorite painter. 904-254-0518


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Please feel free to call if you have questions about our classes or services. 904-945-0093 
Here's a recent class clip...   
Till next time... 
Happy Staging,
       Becky Harmon 

"You miss 100% of the shots you never take."
                                           Wayne Gretske

 
Save $300. off any hands-on class 
 Cannot be combined with other offers.
Offer Expires: June. 15, 2012