greenlamps
Transformations Newsletter
Staging News
by Becky Harmon
 
In This Issue
Staging News+Pictures
From the Heart
 
 
Becky Harmon
Transformations School of Staging and Redesign
 
        VIDEO CLIP        
 
Greetings Friends, Agents and Staging
Fans---
.

~This newsletter is going out to my current list of friends, family and people interested in staging, redesign and personal motivation. If you received this by mistake, forgive this tech-challenged "blonde" and unsubscribe. 
WELCOME to STAGING NEWS---
Becky Harmon
 
 
 Quick Announcement: There will be a free one-hour teleconference next Tuesday, May 26th, at 8:00PM.  
Agents, designers, and staging fans are invited to participate. We have very limited space. If you are out of the Jacksonville area, your regular long-distance charges will apply. Send an e-mail RSVP and the call-in number and access code will be sent to you in a few days. becky@beckyharmon.com
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Back by Popular Demand:
 1-day Staging Seminar
June 4th, Thursday, 9:30AM till 3:45PM  
Queens Harbour Yacht and CClub 
1131 Queens Harbour Blvd. 32225     
$75.- 80% off Reg. Price of $425.
Gourmet Lunch w/Dessert   
Supplies, Color Chart and Speaker's Notes 
Money-Back Guarantee
904-945-0093 
       
We have enjoyed one of the most beautiful spring seasons here in Jacksonville that I can remember. We've kept our doors open to cool intracoastal breezes longer than usual. Winter and fall are usually quite lovely in North Florida.
 
My husband and I frequently haul our bikes to quaint Atlantic Beach to keep in shape. Our training headquarters is 10 minutes from some of the most beautiful beaches in Florida. The short drive to Amelia Island via the Mayport ferry and picturesque Talbot Island rivals anything you might see up the coast. North Florida, including St. Augustine, is home to numerous well-known writers and artists.
 
 
 
Over the winter, we hosted students from Michigan, Indiana, Maine, Ohio and New York. Many students continue to join us from south Florida, Atlanta and North Carolina.
 
We are celebrating the 3rd anniversary of the school by expanding in several areas:

We plan to have a mobile class ready by fall. Our first regional classes will be in held other cities, TBA, mainly in the south. If you have several friends in your area who want to take the class, we can come to your area. Call for details 904-945-0093
 
Online seminars will be available soon also. We will be starting free teleconferences also. Watch your e-mails for times and dates. 

We'd like to hear from you. Let us know what you'd like see in the newsletter more often: Staging success stories, motivational material, marketing strategies, more pictures, personal stories. Any comments about what you like or dislike will be welcome. 
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I have some cool things to report to reinforce your confidence in the value of real estate staging.
 
1. Our January class staged an agent's personal residence in January.  Before a sign went up and before the ink was dry on listing papers, it sold to the first person to take a look at it. Hooray!!
 
2. Mary Williams of Watson Realty uses our staging services more than anyone else. She was just congratulated as the best agent in her office and also for selling 10 million in 2008. She is one of the top 10 best agents for her company, the largest in our area. Wow!!
 
3. Sandy Miller is another agent who stages a lot of her properties with Transformations. She sold over 5 million in 2008. Way to go Sandy!
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Call for special pricing on summer classes. 904-945-0093
Calendar Updates:
One-Day Staging Seminar 75% Off -June 4th (details at the bottom of page)
 
June 5-day Certification Class: 15th-19th
July 3-day Certification Class: 14th - 16th
August 5-day Certification Class: 17th-21st
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Take a look at our new picture gallery page...
http://www.transform-us.com/picture_gallery.htm   

 

Favorite Resources 
 
~These vendors can give you designer pricing on their products. I've had 5 years or more of good reports from clients about their work:
 
* Call Keith at the Carpet Man for flooring. 904-803-7825
 
* Call Chuck at Art Stones Marble and Granite for Countertops 
 904-737-2922
 
* Call Alan at Christian Crafters International for your painting needs. 904-254-0518
 
We are not liable for the work, warranties or service performed by these companies. They are not employees of Transformations. 
 
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chickensoup 

From The Heart

 
FIRST IMPRESSIONS
 
More than 80% of home-buyers look online before deciding which properties to tour. First impressions still count....now more than ever. Have you ever bought a magazine because of a beautiful cover page? Of course you have. We all start drawing conclusions much too soon. 
 
Susan Boyle, Internet sensation and contestant on Britain's Got Talent, showed the world that the we still judge a book by it's cover. I've watched the famous YouTube clip so many times, her song, I Dream the Dream, is still rolling around in my subconscious brain. 
  
 
 Two quick stories:
1. Transformations staged a million dollar house before the virtual tour and photos. Three good offers came in within 5 days... all from the Internet.
 

2. The team staged a modest home with unimpressive furniture. Nevertheless, the online pictures got the home a showing and an acceptable offer in 24 hours.
 

Conclusion: Be sure all your pictures are exceptional. Another idea---Consider staging the virtual tour. Why put mediocre pictures online?? Really?
 
  Which house would you choose to see?
 
       chickensoup                  
   Before
 
chickensoup
After
 
That's it for now. Happy Decorating! And don't forget to
"Dream the Dream."
 
Becky Harmon
 
"You miss 100% of the shots you never take."
                                                                   
                                              Wayne Gretsky


Save $300. ...on the cost of the next 3-day staging/redesign certification class.
 
E-mail for details becky@beckyharmon.com
Offer Expires:  June 30th , 2009